In 2020, COVID-19 led to the first retail volume decline for refrigeration appliances for many years, and an even stronger current value decline due to falling unit prices. Outlet closures due to lockdowns to prevent the spread of the virus contributed to decline, and also promoted a shift to e-commerce. Due to budgetary concerns, greater consumer caution was seen, with refrigeration appliances only being purchased if absolutely necessary for replacement, rather than for upgrading or kitchen ren...
Euromonitor International's Refrigeration Appliances in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Refrigeration Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Refrigeration Appliances in Vietnam
Euromonitor International
January 2021
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Volume decline due to consumer caution, and a move towards cheaper products
Some consumers choose larger products to store more food during lockdowns
Some new product launches continue despite COVID-19
RECOVERY AND OPPORTUNITIES
After a rebound in 2021, a slowing rate of growth expected in the forecast period
Larger capacity products and smart products set to gain share
The continued rise of e-commerce expected
CATEGORY DATA
Table 1 Sales of Refrigeration Appliances by Category: Volume 2015-2020
Table 2 Sales of Refrigeration Appliances by Category: Value 2015-2020
Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2015-2020
Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2015-2020
Table 5 Sales of Fridge Freezers by Format: % Volume 2015-2020
Table 6 Sales of Fridge Freezers by Volume Capacity: % Volume 2015-2020
Table 7 Sales of Fridge Freezers by Connected Appliances: % Volume 2016-2020
Table 8 Sales of Fridges by Volume Capacity: % Volume 2015-2020
Table 9 NBO Company Shares of Refrigeration Appliances: % Volume 2016-2020
Table 10 LBN Brand Shares of Refrigeration Appliances: % Volume 2017-2020
Table 11 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2016-2020
Table 12 NBO Company Shares of Freestanding Fridges: % Volume 2016-2020
Table 13 Distribution of Refrigeration Appliances by Format: % Volume 2015-2020
Table 14 Production of Refrigeration Appliances: Total Volume 2015-2020
Table 15 Forecast Sales of Refrigeration Appliances by Category: Volume 2020-2025
Table 16 Forecast Sales of Refrigeration Appliances by Category: Value 2020-2025
Table 17 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2020-2025
Table 18 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer appliances
COVID-19 country impact
Company response
Retailing shift
What next for consumer appliances?
MARKET INDICATORS
Table 19 Household Penetration of Selected Total Stock Consumer Appliances by Category 2015-2020
Table 20 Replacement Cycles of Consumer Appliances by Category 2015-2020
Table 21 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2020-2025
Table 22 Forecast Replacement Cycles of Consumer Appliances by Category 2020-2025
MARKET DATA
Table 23 Sales of Consumer Appliances by Category: Volume 2015-2020
Table 24 Sales of Consumer Appliances by Category: Value 2015-2020
Table 25 Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
Table 26 Sales of Consumer Appliances by Category: % Value Growth 2015-2020
Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
Table 31 Sales of Small Appliances by Category: Volume 2015-2020
Table 32 Sales of Small Appliances by Category: Value 2015-2020
Table 33 Sales of Small Appliances by Category: % Volume Growth 2015-2020
Table 34 Sales of Small Appliances by Category: % Value Growth 2015-2020
Table 35 NBO Company Shares of Major Appliances: % Volume 2016-2020
Table 36 LBN Brand Shares of Major Appliances: % Volume 2017-2020
Table 37 NBO Company Shares of Small Appliances: % Volume 2016-2020
Table 38 LBN Brand Shares of Small Appliances: % Volume 2017-2020
Table 39 Distribution of Major Appliances by Format: % Volume 2015-2020
Table 40 Distribution of Small Appliances by Format: % Volume 2015-2020
Table 41 Forecast Sales of Consumer Appliances by Category: Volume 2020-2025
Table 42 Forecast Sales of Consumer Appliances by Category: Value 2020-2025
Table 43 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2020-2025
Table 44 Forecast Sales of Consumer Appliances by Category: % Value Growth 2020-2025
Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2020-2025
Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2020-2025
Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2020-2025
Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2020-2025
Table 49 Forecast Sales of Small Appliances by Category: Volume 2020-2025
Table 50 Forecast Sales of Small Appliances by Category: Value 2020-2025
Table 51 Forecast Sales of Small Appliances by Category: % Volume Growth 2020-2025
Table 52 Forecast Sales of Small Appliances by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
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