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Menswear in Vietnam

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Report Code : 600987
Industry : Consumer Goods and Retail
Published On : Feb 2021
Pages : 27
Publisher : Euromonitor International
Format:

Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

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In 2020, menswear saw negative value and volume growth, mainly due to the economic downturn in the wake of the COVID-19 crisis. Similar to womenswear, the closure of a large number of businesses and decreasing number of white-collar jobs had a particularly strong impact on super premium jeans and suits. Compared to women, male consumers typically prefer shopping in offline channels and buying branded products. However, as people are recommended to limit going outside due to COVID-19, online shop...

Euromonitor International's Menswear in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Menswear in Vietnam
Euromonitor International
February 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Lockdown measures result in shift towards comfort rather than fashion
Adoption of Western lifestyle trends fuelling interest in trendy menswear
Growing competition from smaller domestic companies
RECOVERY AND OPPORTUNITIES
Rising fashion awareness among men to fuel recovery in menswear
Shift towards e-commerce further fuelled by pandemic and convenience trend
Demand for premium brands to gradually recover in line with economy
CATEGORY DATA
Table 1 Sales of Menswear by Category: Volume 2015-2020
Table 2 Sales of Menswear by Category: Value 2015-2020
Table 3 Sales of Menswear by Category: % Volume Growth 2015-2020
Table 4 Sales of Menswear by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Menswear: % Value 2016-2020
Table 6 LBN Brand Shares of Menswear: % Value 2017-2020
Table 7 NBO Company Shares of Men's Nightwear: % Value 2016-2020
Table 8 LBN Brand Shares of Men's Nightwear: % Value 2017-2020
Table 9 NBO Company Shares of Men's Outerwear: % Value 2016-2020
Table 10 LBN Brand Shares of Men's Outerwear: % Value 2017-2020
Table 11 NBO Company Shares of Men's Swimwear: % Value 2016-2020
Table 12 LBN Brand Shares of Men's Swimwear: % Value 2017-2020
Table 13 NBO Company Shares of Men's Underwear: % Value 2016-2020
Table 14 LBN Brand Shares of Men's Underwear: % Value 2017-2020
Table 15 Forecast Sales of Menswear by Category: Volume 2020-2025
Table 16 Forecast Sales of Menswear by Category: Value 2020-2025
Table 17 Forecast Sales of Menswear by Category: % Volume Growth 2020-2025
Table 18 Forecast Sales of Menswear by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on apparel and footwear
COVID-19 country impact
Company response
Retailing shift
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 20 Sales of Apparel and Footwear by Category: Value 2015-2020
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2016-2020
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2017-2020
Table 25 Distribution of Apparel and Footwear by Format: % Value 2015-2020
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2020
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2020-2025
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2020-2025
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
FACE MASKS
Summary 1 Fashion Face Masks Usage, Pricing and Market Sizes in Asia Pacific - 2020
DISCLAIMER
SOURCES
Summary 2 Research Sources

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Frequently Asked Questions

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This report incorporates the analysis of factors that augments the market growth. Report presents competitive landscape of the global market. This also provides the scope of different segments and applications that can potentially influence the market in the future. The analysis is based on current market trends and historic growth data. It includes detailed market segmentation, regional analysis, and competitive landscape of the industry.

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