Smart watches did not cut into sales of mechanical watches in Turkey in 2019 as smart watches are not perceived as being as chic as regular watches and they generally have a toy-like appearance. This is particularly pertinent in women's watches as females are more inclined to value the fashion aspects of watches. This negative impact is expected to be lower in men watches than in women's watches as men are more interested in the technical aspects of a watch. Moreover, smart watches do not compet...
Euromonitor International's Watchesin Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Watches by Price Band, Watches by type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Watches in Turkey
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Smart Watches Have Little Impact on Sales of Watches
Sports-orientated Watches Become More Popular With Sports People and Gym Users
Devaluation of the Local Currency Leads To Price Increases
Competitive Landscape
Watches Characterised by Global Producers, With Most Distributed by Local Companies
Saat Ve Saat Remains the Leader in Watches
Counterfeit Watches Remain A Threat To Sales of Genuine Products
Category Data
Table 1 Sales of Watches by Category: Volume 2014-2019
Table 2 Sales of Watches by Category: Value 2014-2019
Table 3 Sales of Watches by Category: % Volume Growth 2014-2019
Table 4 Sales of Watches by Category: % Value Growth 2014-2019
Table 5 Sales of Watches by Price Band: Volume 2014-2019
Table 6 Sales of Watches by Price Band: Value 2014-2019
Table 7 Sales of Watches by Price Band: % Volume Growth 2014-2019
Table 8 Sales of Watches by Price Band: % Value Growth 2014-2019
Table 9 NBO Company Shares of Watches: % Value 2014-2018
Table 10 LBN Brand Shares of Watches: % Value 2015-2018
Table 11 Distribution of Watches by Format: % Value 2014-2019
Table 12 Forecast Sales of Watches by Category: Volume 2019-2024
Table 13 Forecast Sales of Watches by Category: Value 2019-2024
Table 14 Forecast Sales of Watches by Category: % Volume Growth 2019-2024
Table 15 Forecast Sales of Watches by Category: % Value Growth 2019-2024
Table 16 Forecast Sales of Watches by Price Band: Volume 2019-2024
Table 17 Forecast Sales of Watches by Price Band: Value 2019-2024
Table 18 Forecast Sales of Watches by Price Band: % Volume Growth 2019-2024
Table 19 Forecast Sales of Watches by Price Band: % Value Growth 2019-2024
Executive Summary
Strong Retail Value Growth Largely Due To Price Increases and A Shift Towards Branded Goods
Collaborations With Social Media Influencers Are Key To Attracting Millennials
Turkish Government Supports Domestic Production With A Higher Tax on Imports
Specialist Retail Channels Account for the Majority of Sales, But Shoppers More Confidently Move Online To Secure Lower Prices and More Options
Positive Outlook for Personal Accessories As Women Enjoy More Economic Freedom
and More Shopping Centres Are Built
Market Data
Table 20 Sales of Personal Accessories by Category: Volume 2014-2019
Table 21 Sales of Personal Accessories by Category: Value 2014-2019
Table 22 Sales of Personal Accessories by Category: % Volume Growth 2014-2019
Table 23 Sales of Personal Accessories by Category: % Value Growth 2014-2019
Table 24 NBO Company Shares of Personal Accessories: % Value 2014-2018
Table 25 LBN Brand Shares of Personal Accessories: % Value 2015-2018
Table 26 Distribution of Personal Accessories by Format: % Value 2014-2019
Table 27 Forecast Sales of Personal Accessories by Category: Volume 2019-2024
Table 28 Forecast Sales of Personal Accessories by Category: Value 2019-2024
Table 29 Forecast Sales of Personal Accessories by Category: % Volume Growth 2019-2024
Table 30 Forecast Sales of Personal Accessories by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources
Executive Summary
Azoth Analytics has released a research report titled "Global Second-Hand Luxury Goods Market (2024 Edition)" which provides a complete analysis of the Global Second-Hand Luxury Goods industry in terms of market segmentation By Product Type (Apparel, Perfume & Cosmetic...
Executive Summary
Azoth Analytics has released a research report titled "Global Swiss Watches Market (2024 Edition)" which provides a complete analysis of the Global Swiss Watches Market in terms of value (USD Billion) and Volume (Unit Sales). The Global Swiss Watches Market has been se...
The global Automatic Mechanical Watches market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players...
The global Surf Watches market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field e...
Overview of the Global Jewelry Covered Luxury Watches Market:
The report discusses everything a marketer requires before investing in the global Jewelry Covered Luxury Watches Market during the forecast period 2023-...
The global Pilot Watches market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field ...
The global East Africa and Turkey Heart Failure Drugs market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help ...
The global Luxury Watches market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field...
Executive Summary
Azoth Analytics has released a research report titled "Middle East Luxury Goods Market (2023 Edition)" which provides a complete analysis of the Middle East Luxury Goods Market by Product Type (Jewelry & Watches, Bags & Accessories, Clothing & Footwear, Others), Gender...
The global Automatic Watches market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this fi...