Sales in hair loss treatments follow seasonal trends, along with health-related factors. Hair weakens and becomes vulnerable to shedding due to reasons such as seasonality (seasonal transitions), stress, hormonal changes, and thermal applications. Therefore, an increase in sales is seen in the spring and autumn months, which are the seasonal transition periods. Furthermore, based on data from industry experts, the hair loss treatments in serum and mask formats grew almost two times in value in 2...
Euromonitor International's Dermatologicals in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Antiparasitics/Lice (Head and Body) Treatments, Antipruritics, Cold Sore Treatments, Haemorrhoid Treatments, Hair Loss Treatments, Medicated Shampoos, Nappy (Diaper) Rash Treatments, Paediatric Dermatologicals, Topical Allergy Remedies/Antihistamines, Topical Antifungals, Topical Germicidals/Antiseptics, Vaginal Antifungals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Dermatologicals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Dermatologicals in Turkey
Euromonitor International
September 2022
List Of Contents And Tables
DERMATOLOGICALS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales in hair loss treatments follow seasonal trends, but face rising competition from beauty and personal care hair care products
New product launches in dermatologicals continue, to meet ongoing demand
Increased focus on beauty and personal appearance following the pandemic helps to boost sales
PROSPECTS AND OPPORTUNITIES
Hair loss treatments will remain notable, with further new product developments expected
Ongoing positive performance for paediatric dermatologicals and nappy (diaper) rash treatments
Urban pollution and increased chemical usage will continue to drive demand for dermatologicals
CATEGORY DATA
Table 1 Sales of Dermatologicals by Category: Value 2017-2022
Table 2 Sales of Dermatologicals by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Dermatologicals: % Value 2018-2022
Table 4 LBN Brand Shares of Dermatologicals: % Value 2019-2022
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2019-2022
Table 6 Forecast Sales of Dermatologicals by Category: Value 2022-2027
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2022-2027
CONSUMER HEALTH IN TURKEY
EXECUTIVE SUMMARY
Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 9 Life Expectancy at Birth 2017-2022
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2017-2022
Table 11 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 13 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
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The global Turkey Plucker market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
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Despite the return of restrictions in early 2022 as cases of COVID-19 once again surged in China, dermatologicals is set to record another positive performance, following high value growth the previous year as local consumers started to spend greater time outside of the home, including exercise, lea...
Topical allergy remedies is set to be the fastest growing dermatologicals category in 2022, as the incidence of allergies is on the rise and consumers have become more and more confident in self-medication. Changes in eating habits and poor food quality are amongst the factors contributing to a grea...
The performance of dermatologicals was not significantly affected by the Coronavirus (COVID-19) pandemic in 2020. This was mainly due to the specific nature of the ailments and conditions dermatologicals are used to relieve. While increased levels of stress and anxiety during the pandemic saw retail...
Whilst medicated shampoo recorded value growth in 2022 due to inflation and price increases, volume sales experienced decline in the year. This drop in sales is attributable to the increase in selling prices in relation to the purchasing power of Tunisian consumers, and as the majority of products a...
While Turkish parents tend to be cautious regarding medicines for their children due to the potential side effects, they feel more confident about the safety of paediatric vitamins and dietary supplements. Moreover, the demand for paediatric vitamins and dietary supplements is also being sustained b...
Consumers continue to embrace herbal/traditional products in 2022. While medicated OTC products once dominated the consumer health industry, the rising health and wellness trends alongside relevant health education, have led an increasing number of consumers to seek more natural remedies which they ...
Sports nutrition is rebounding following the slumps seen during the era of pandemic lockdowns, with robust sales seen in line with the reopening of gymnasiums and the resumption of sporting activities. Moreover, protein/energy bars are benefitting from the rising numbers of young urban professionals...
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