The share of metal beverage cans in domestic lager increased over the review period, now accounting for just under half of the total volume share. There is a huge price difference between beer in glass bottles and metal beverage cans. Due to the lower cost of metal beverage cans, manufacturers had been increasingly turning to this packaging type. Manufacturers had been investing in switching to metal beverage cans both for their new and existing brands, for example Anadolu Efes launched its new...
Euromonitor International's Alcoholic Drinks Packaging in Turkey report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Alcoholic Drinks Packaging market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Alcoholic Drinks Packaging in Turkey
Euromonitor International
December 2020
List OF CONTENTS AND TABLES
HEADLINES
PRE-COVID-19 PERFORMANCE
Metal beverage cans has been growing rapidly in beer
High unit prices translate into growing share of 500ml glass bottles in spirits
The rising share of lower-priced wines affects the packaging size and closures
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities