Energy Drinks in Japan

  • Report Code : 1026732
  • Pages : 32
  • Published On : Dec 2024
  • Industry : Agriculture, Food and Beverages
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In 2024, energy drinks in Japan is expected to experience a decline in off-trade volume sales, largely due to price increases implemented by leading manufacturers. These price hikes have been a direct response to escalating costs associated with materials, packaging, and transportation. For example, Asahi Soft Drinks Co Ltd raised the price of Monster Energy by 12% in February 2023. This marked the first price increase since the product's launch in Japan in 2012.

Euromonitor International's Energy Drinks in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Reduced Sugar Energy Drinks, Regular Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Energy Drinks in Japan
Euromonitor International
December 2024

List Of Contents And Tables

ENERGY DRINKS IN JAPAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Energy drinks faces crisis as prices rise and sales plummet
More consumers focus on caffeine management
Asahi Soft Drinks Co Ltd leads energy drinks in Japan
PROSPECTS AND OPPORTUNITIES
Energy drinks must adapt to an ageing consumer base and capture youth interest
Natural energy drinks underdeveloped in Japan
Relaxation drinks is expanding
CATEGORY DATA
Table 1 Off-trade Sales of Energy Drinks: Volume 2019-2024
Table 2 Off-trade Sales of Energy Drinks: Value 2019-2024
Table 3 Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
Table 4 Off-trade Sales of Energy Drinks: % Value Growth 2019-2024
Table 5 NBO Company Shares of Off-trade Energy Drinks: % Volume 2020-2024
Table 6 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2021-2024
Table 7 NBO Company Shares of Off-trade Energy Drinks: % Value 2020-2024
Table 8 LBN Brand Shares of Off-trade Energy Drinks: % Value 2021-2024
Table 9 Forecast Off-trade Sales of Energy Drinks: Volume 2024-2029
Table 10 Forecast Off-trade Sales of Energy Drinks: Value 2024-2029
Table 11 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2024-2029
Table 12 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2024-2029
SOFT DRINKS IN JAPAN
EXECUTIVE SUMMARY
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2024
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2024
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2024
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2024
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2020-2024
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2021-2024
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2020-2024
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2021-2024
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2024
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2024
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2020-2024
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2021-2024
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2019-2024
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2019-2024
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2019-2024
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2024
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2024-2029
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2024-2029
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2024-2029
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2024-2029
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2024-2029
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2024-2029
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2024-2029
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2024-2029
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2024-2029
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2024-2029
APPENDIX
Fountain sales in Japan
Trends
DISCLAIMER
SOURCES
Summary 1 Research Sources

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