Despite the generally high levels of popularity of the natural look, with only minimal use of colour cosmetics, volume and value sales of these products still continued to grow in 2019. This was mainly due to the growing selection, popularity and thus influence of online reviews, product trials by brand or product ambassadors and tutorials (online and in magazines) on how to create specific looks and styles.
Euromonitor International's Colour Cosmetics in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Colour Cosmetics in Switzerland
Euromonitor International
September 2020
List OF CONTENTS AND TABLES
HEADLINES
PRE-COVID-19 PERFORMANCE
Innovation helping to drive demand, while premium products are recording faster growth than mass products
Organic, cruelty-free and vegan products on the rise
L'Oréal extends its lead by adding share as number two player Coty loses share
2020 AND BEYOND
COVID-19 impact
Affected products within colour cosmetics
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2014-2019
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2015-2019
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2016-2019
Table 5 LBN Brand Shares of Eye Make-up: % Value 2016-2019
Table 6 LBN Brand Shares of Facial Make-up: % Value 2016-2019
Table 7 LBN Brand Shares of Lip Products: % Value 2016-2019
Table 8 LBN Brand Shares of Nail Products: % Value 2016-2019
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2016-2019
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2019-2024
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Natural and ethical products continue gaining ground in Swiss beauty and personal care
Multinational players lead, but indie brands are challenging the established players
Positive outlook for the forecast period
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources