Sweden Personal Accessories Market size (historic and forecasts), company shares, brand shares and distribution data 2018-2023

Personal Accessories in Sweden

Euromonitor International

July 2019


LIST OF CONTENTS AND TABLES


Executive Summary

Personal Accessories in Sweden Relies on Luxury Purchases for Value Growth

Fast Fashion Is Struggling To Achieve Value Growth As the Luxury Trend Consolidates

Most Personal Accessories Regularly Attract New Brands and Products

Stores Increase Their Online Presence As Internet Retailing Gathers Momentum

Enhancing Product Quality Is Key To Compensating for Static Volume Demand

Market Data

Table 1 Sales of Personal Accessories by Category: Volume 2014-2019

Table 2 Sales of Personal Accessories by Category: Value 2014-2019

Table 3 Sales of Personal Accessories by Category: % Volume Growth 2014-2019

Table 4 Sales of Personal Accessories by Category: % Value Growth 2014-2019

Table 5 NBO Company Shares of Personal Accessories: % Value 2014-2018

Table 6 LBN Brand Shares of Personal Accessories: % Value 2015-2018

Table 7 Distribution of Personal Accessories by Format: % Value 2014-2019

Table 8 Forecast Sales of Personal Accessories by Category: Volume 2019-2024

Table 9 Forecast Sales of Personal Accessories by Category: Value 2019-2024

Table 10 Forecast Sales of Personal Accessories by Category: % Volume Growth 2019-2024

Table 11 Forecast Sales of Personal Accessories by Category: % Value Growth 2019-2024

Definitions

Sources

Summary 1 Research Sources

Headlines

Prospects

A Trend Towards Luxury Products Is Boosted by Rising Tourism in Sweden

Internet Retailing's Ascent Is Set To Limit Average Unit Price Rises

Backpacks Continues To Decelerate Owing To Sales Maturity

Competitive Landscape

Larger Players Are Consolidating Their Shares Thanks To Internet Retailing Investment

Samsonite Benefits From Its Solid Reputation and An Increase in Outbound Flights

Investment From Luxury Players Strengthens in Sweden

Category Data

Table 12 Sales of Bags and Luggage by Category: Volume 2014-2019

Table 13 Sales of Bags and Luggage by Category: Value 2014-2019

Table 14 Sales of Bags and Luggage by Category: % Volume Growth 2014-2019

Table 15 Sales of Bags and Luggage by Category: % Value Growth 2014-2019

Table 16 Sales of Luggage by Type: % Value 2014-2019

Table 17 NBO Company Shares of Bags and Luggage: % Value 2014-2018

Table 18 LBN Brand Shares of Bags and Luggage: % Value 2015-2018

Table 19 Distribution of Bags and Luggage by Format: % Value 2014-2019

Table 20 Forecast Sales of Bags and Luggage by Category: Volume 2019-2024

Table 21 Forecast Sales of Bags and Luggage by Category: Value 2019-2024

Table 22 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2019-2024

Table 23 Forecast Sales of Bags and Luggage by Category: % Value Growth 2019-2024

Headlines

Prospects

Despite A Dip in Performance in 2019, Fine Jewellery Will Recover Thanks To Economic Improvement

Male Jewellery Is A Growing Segment As Swedish Men Are Increasingly Exposed To Lifestyle Trends

Gold and Silver Types of Fine Jewellery Strengthen Their Value Shares

Competitive Landscape

Iduna Ab Benefits From Varied and Strong Retail Network As Well As Collaboration With Social Media Influencers

Competitive Landscapes Differ But Internet Retailing Is Gathering Momentum in Both Costume and Fine Jewellery

Fast-fashion Retailer Glitter Ab Suffers From the Invasion of Internet Retailers

Category Data

Table 24 Sales of Jewellery by Category: Volume 2014-2019

Table 25 Sales of Jewellery by Category: Value 2014-2019

Table 26 Sales of Jewellery by Category: % Volume Growth 2014-2019

Table 27 Sales of Jewellery by Category: % Value Growth 2014-2019

Table 28 Sales of Costume Jewellery by Type: % Value 2014-2019

Table 29 Sales of Fine Jewellery by Type: % Value 2014-2019

Table 30 Sales of Fine Jewellery by Collection: % Value 2014-2019

Table 31 Sales of Fine Jewellery by Metal: % Value 2014-2019

Table 32 NBO Company Shares of Jewellery: % Value 2014-2018

Table 33 LBN Brand Shares of Jewellery: % Value 2015-2018

Table 34 Distribution of Jewellery by Format: % Value 2014-2019

Table 35 Forecast Sales of Jewellery by Category: Volume 2019-2024

Table 36 Forecast Sales of Jewellery by Category: Value 2019-2024

Table 37 Forecast Sales of Jewellery by Category: % Volume Growth 2019-2024

Table 38 Forecast Sales of Jewellery by Category: % Value Growth 2019-2024

Headlines

Prospects

Daniel Wellington Continues To Make Consumers Tick Thanks To Its Affordable Yet Luxurious Positioning

the Category Struggles As Competition Strengthens From Smart Wearables

New Payment Technology Could Make Analogue Watches More Attractive Than Smart Watches

Competitive Landscape

the Swatch Group Is Still Number One for Watches As It Has the Broadest Appeal

Swiss Watches Fall Out of Favour, While Daniel Wellington Grows Thanks To Its Successful Millennial-targeting Strategy

Internet Retailing Becomes More Prominent, Squeezing Sales Among Small Watch Stores

Category Data

Table 39 Sales of Watches by Category: Volume 2014-2019

Table 40 Sales of Watches by Category: Value 2014-2019

Table 41 Sales of Watches by Category: % Volume Growth 2014-2019

Table 42 Sales of Watches by Category: % Value Growth 2014-2019

Table 43 Sales of Watches by Price Band: Volume 2014-2019

Table 44 Sales of Watches by Price Band: Value 2014-2019

Table 45 Sales of Watches by Price Band: % Volume Growth 2014-2019

Table 46 Sales of Watches by Price Band: % Value Growth 2014-2019

Table 47 NBO Company Shares of Watches: % Value 2014-2018

Table 48 LBN Brand Shares of Watches: % Value 2015-2018

Table 49 Distribution of Watches by Format: % Value 2014-2019

Table 50 Forecast Sales of Watches by Category: Volume 2019-2024

Table 51 Forecast Sales of Watches by Category: Value 2019-2024

Table 52 Forecast Sales of Watches by Category: % Volume Growth 2019-2024

Table 53 Forecast Sales of Watches by Category: % Value Growth 2019-2024

Table 54 Forecast Sales of Watches by Price Band: Volume 2019-2024

Table 55 Forecast Sales of Watches by Price Band: Value 2019-2024

Table 56 Forecast Sales of Watches by Price Band: % Volume Growth 2019-2024

Table 57 Forecast Sales of Watches by Price Band: % Value Growth 2019-2024

Headlines

Prospects

Digitalisation Reduces Need for Writing Instruments, But Demand for Higher-quality Pens Remains

High-quality Writing Instruments Drive Value Growth As More People Seek A Break From Their Screens

Internet Retailing Is Emerging Steadily, Boosted by E-commerce Site Proliferation and Consumers' Need To Research Higher-end Writing Instruments

Competitive Landscape

Well-recognised Names Benefit the Most When Consumers Choose Cheaper Products

A Good Year for Pilot Nordic, While Faber-castell Has Mixed Fortunes

Writing Instruments Will Have To Adapt To Compete With Digitalisation in Schools

Category Data

Table 58 Sales of Writing Instruments by Category: Volume 2014-2019

Table 59 Sales of Writing Instruments by Category: Value 2014-2019

Table 60 Sales of Writing Instruments by Category: % Volume Growth 2014-2019

Table 61 Sales of Writing Instruments by Category: % Value Growth 2014-2019

Table 62 NBO Company Shares of Writing Instruments: % Value 2014-2018

Table 63 LBN Brand Shares of Writing Instruments: % Value 2015-2018

Table 64 Distribution of Writing Instruments by Format: % Value 2014-2019

Table 65 Forecast Sales of Writing Instruments by Category: Volume 2019-2024

Table 66 Forecast Sales of Writing Instruments by Category: Value 2019-2024

Table 67 Forecast Sales of Writing Instruments by Category: % Volume Growth 2019-2024

Table 68 Forecast Sales of Writing Instruments by Category: % Value Growth 2019-2024