Conscious consumers favour high-quality, tasteful and sustainably designed products. They appreciate brands that facilitate an easy and accessible sustainable lifestyle. Understanding these consumer attitudes towards sustainability is vital for businesses aiming to create impactful products. This report identifies the top five Sustainable Consumer profiles to target, based on their specific values and perspectives.

Euromonitor International's Sustainability reports allows to hear the voice of the industry by exploring specific industry related trends, business campaigns, and attitudes and expectations for sustainability from industry leaders in 5 regions. Reports monitor the levels of sustainability adoption across countries and product categories. Reports also allows to discover where companies and brands lead in terms of a sustainable product portfolio and which ones are falling behind. Use it to learn more about consumers' evolving attitudes, expectations and adoption of sustainability across key global markets.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sustainability market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Executive summary
Introduction
Meat avoiders
Zero wasters
Climate activists
Green spenders
Water savers
Key findings

Processed Meat, Seafood and Alternatives To Meat in South Africa...

Retail demand for processed meat, seafood and alternatives to meat in South Africa remains stable in 2024, driven by shelf stable seafood, with the latter holding the highest volume share overall. In particular, products such as shelf stable pilchards are gaining popularity. These products are gener...

Staple Foods in South Africa...

Retail volume sales of staple foods in South Africa are gradually rising in 2024, as an increasing number of local consumers find themselves in a better financial position compared to the previous year due to factors such as lower food inflation and decreased interest rates. The outcome of the South...

Megatrends in South Africa...

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International's 10 focus megatrends and insights as to how each trend has manifested in South Africa. Euromonitor's Megatrends i...

Hosiery in Chile...

Retail volume sales of hosiery in Chile are rising strongly in 2024, following a marginal drop the previous year when the category was impacted by unfavourable weather conditions and low consumer spending. The improved performance in 2024 is being driven by a lower comparative base and signs of a re...

Hosiery in Norway...

Hosiery volume sales have weakened in Norway following the relatively strong growth post-pandemic, especially in sheer hosiery. Inflation and rising unit prices have resulted in a tougher environment for apparel and footwear overall, which has naturally impacted hosiery as well, since it is primaril...

Hosiery in Turkey...

Compared to European countries, per capita consumption of hosiery is still low in Turkey, with much potential for growth. After several years of strong growth post-pandemic, volume sales declined over 2024, with consumers reigning in expenditure. Rising health-awareness in Turkey has made consumers ...

Childrenswear in South Korea...

Childrenswear is only just achieving positive volume sales in South Korea in 2024, while value is better supported by high unit prices. Specifically, sluggish birthrates are placing downwards pressure on volume, while a noted consumer preference for premium and luxury brands is supporting value. Thi...

Hosiery in South Korea...

Hosiery is managing to achieve small positive volume gains in South Korea in 2024, albeit at lower levels than seen in recent years. Sales are supported by the fact that hosiery has become a means of expressing individual styles, with consumers moving away from plan hosiery and opting for vibrant, c...

Hosiery in the Netherlands...

Hosiery volume sales increased at a faster pace over 2024 due to higher consumption of lower priced products in the Netherlands. While unit prices continued to rise in line with costs, Dutch consumers looked for discounts especially in non-sheer hosiery. Sheer hosiery sales were impacted as people r...

Hosiery in Morocco...

Hosiery has found itself in a challenging situation in recent years with many consumers opting to extend the use of their existing hosiery, rather than buying new products. Retail volume growth remains stable, but current value growth has slowed in line with lower inflation. The ongoing economic unc...