With South Korean consumers more exposed than ever before to the latest global trends through social media and other online channels, the major trends in bags and luggage during 2019 were generally in line with those seen at global level. In particular, there was a shift towards smaller handbags and backpacks, items which are considered particularly convenient among urban commuters. Furthermore, growing demand for hard case luggage is a reflection of increasing domestic and outbound tourism flow...
Euromonitor International's Bags and Luggagein South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Bags, Luggage.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Bags and Luggage market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Bags and Luggage in South Korea
Euromonitor International
July 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Prevailing Global Trends Evident in South Korea
Dynamic, Young and Growing Consumer Base Bodes Well for Future Sales
Department Stores Face Challenges Due To the Emergence of Online Channels
Competitive Landscape
Price Becomes Increasingly Irrelevant To the Core Consumer Base for Luxury Brands
Polarisation Continues To Erode the Position of Mid-priced Brands
Local Brands Continue To Struggle To Gain A Foothold Against International Giants
Category Data
Table 1 Sales of Bags and Luggage by Category: Volume 2014-2019
Table 2 Sales of Bags and Luggage by Category: Value 2014-2019
Table 3 Sales of Bags and Luggage by Category: % Volume Growth 2014-2019
Table 4 Sales of Bags and Luggage by Category: % Value Growth 2014-2019
Table 5 Sales of Luggage by Type: % Value 2014-2019
Table 6 NBO Company Shares of Bags and Luggage: % Value 2014-2018
Table 7 LBN Brand Shares of Bags and Luggage: % Value 2015-2018
Table 8 Distribution of Bags and Luggage by Format: % Value 2014-2019
Table 9 Forecast Sales of Bags and Luggage by Category: Volume 2019-2024
Table 10 Forecast Sales of Bags and Luggage by Category: Value 2019-2024
Table 11 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2019-2024
Table 12 Forecast Sales of Bags and Luggage by Category: % Value Growth 2019-2024
Executive Summary
Sales Growth Driven by Younger Consumers Amidst A General Economic Slowdown
Polarisation of Demand Continues To Squeeze Mid-priced Brands
International Luxury Goods Companies and Brands Continue To Lead Sales
Department Stores Remains Dominant Despite Challenges From Internet Retailing and TV Homeshopping
Muted Demand Among Locals To Be Mitigated by Rising Spending Among Foreign Tourists
Market Data
Table 13 Sales of Personal Accessories by Category: Volume 2014-2019
Table 14 Sales of Personal Accessories by Category: Value 2014-2019
Table 15 Sales of Personal Accessories by Category: % Volume Growth 2014-2019
Table 16 Sales of Personal Accessories by Category: % Value Growth 2014-2019
Table 17 NBO Company Shares of Personal Accessories: % Value 2014-2018
Table 18 LBN Brand Shares of Personal Accessories: % Value 2015-2018
Table 19 Distribution of Personal Accessories by Format: % Value 2014-2019
Table 20 Forecast Sales of Personal Accessories by Category: Volume 2019-2024
Table 21 Forecast Sales of Personal Accessories by Category: Value 2019-2024
Table 22 Forecast Sales of Personal Accessories by Category: % Volume Growth 2019-2024
Table 23 Forecast Sales of Personal Accessories by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources