Netscribes' latest market research report titled Software Market in China 2014 captures the current scenario of the software market in China. Domestic demands, initiatives and regulations coupled with the ongoing boom in the cloud computing sector is mainly propelling the Chinese software market. The 12th Five Year Plan is positively influencing the software industry in China. Additionally, government initiatives and investments is also an important factor driving China's software industry. The market can be segregated region-wise, wherein East China is the biggest generator of software revenue. Software outsourcing market in China is still in its nascent stage and it is slowly asserting its position and making its presence felt in the global outsourcing market, but is still way behind that of India and Japan.
Even though the software industry of China has obtained favorable achievement, the market is still plagued with infringement of Intellectual Property Rights and software piracy. Despite major efforts on part of the government, China still has a large market for pirated software. The government is taking major steps to introduce stricter laws to combat piracy and protection of IPR. Strong government support, investment in R&D projects and large internet and mobile phone user base are the key growth drivers. The latest trends observed in the market is the increasing importance of SAAS and cloud computing. The market has witnessed a huge opportunity in Web development and IT consultancy and outsourcing sector with Beijing and Shanghai as the main regions.

Slide 1: Executive Summary

Macroeconomic Indicators
Slide 2: Current Account Balance (2010-2015e), Exchange Rate: Half Yearly (Jan 2014 - May 2014)
Slide 3: Lending Rate: Annual (2010-2013), Trade Balance: Annual (2009-2012), FDI: Annual (2009-2012)
Slide 4: GDP at Current Prices: Annually (2010-2015e), Inflation Average Consumer Prices: Annually (2010-2015e)

Introduction
Slide 5: Software Industry - Definition
Slide 6-7: Historical evolution of China's software industry
Slide 8: ICT Market - Overview
Slide 9: Software Development Lifecycle - Components
Slide 10-11: Regulatory bodies of China's Software Industry

Market Overview
Slide 12: Software Market Overview - China, Software Market Size - China (2013 - 2018e), Software Market Revenue Composition - China (2013 and 2014), 2014 data is for (Jan-Apr)
Slide 13: Revenue Composition Segment wise - China (Jan - Apr 2014)
Slide 14: Revenue Composition Region wise - China (2013)
Slide 15: Value and Number of Enterprises Foreign Direct Investment Information Transmission, Computer Services and Software (2012 and 2013), Export and Import of High and new tech products (2012 and 2013)
Slide 16-17: Imported software product registration guidelines
Slide 18: Import and export of software products - Do's and Don'ts
Slide 19: Imported software registration and record filing flow chart

Software Outsourcing
Slide 20: China's strategic outsourcing locations
Slide 21: Government support for outsourcing
Slide 22: Major challenges faced by China's Outsourcing Sector
Slide 23: Outsourcing Services - China and Outsourcing Services Export - China (Jan - May, 2012 and 2013)
Slide 24-28: Software Parks in China

Direct Investment Scenario
Slide 29: Direct Investment Scenario - Summary
Slide 30-35: Direct Investment Scenario of Domestic Players

Drivers and Challenges
Slide 36: Drivers and Challenges - Summary
Slide 37-43: Drivers
Slide 44-49: Challenges

Government Initiatives
Slide 50: Government Measures to Cut Software Piracy
Slide 51: Lower Duties and Tariffs and Standards and Regulations
Slide 52-53: Beijing's 12th Five Year Plan for Software Market
Slide 54: Major National Policies Regarding Software and IT Service

Trends
Slide 55: Trends Summary
Slide 56-64: Trends

Opportunities
Slide 65-66: Opportunities in the Chinese Software Market

Competitive Landscape
Slide 67: Porter's Five Analysis
Slide 68-71: Competitive Benchmarking (FY 2013)
Slide 72-91: Major Public Companies
Slide 92-115: Major Private Companies

Mergers and Acquisitions
Slide 116-121: Mergers and Acquisitions of Domestic Companies (2011-2014)

Strategic Recommendations
Slide 122-123: Strategic Recommendations

Appendix
Slide 124: Key Ratios Description
Slide 125: Sources of Information

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