What is the scope of this report?

The report efficiently evaluates the market from various dimensions to deliver an end-product that is informative, elaborate, and accurate and includes detailed market segmentation, regional analysis, and competitive landscape of the industry. Read More

Which segments covered in this report?

Market is segmented by Types, Applications, Technology, End-use Industries, and Regions. Read More

What are the key factors covered in this report?

The report presents the current market size, and market forecast, market opportunities, key drivers and restraints, regulatory scenario, industry trend, PESTLE analysis, PORTER’s analysis, new product approvals/launch, promotion and marketing initiatives, pricing analysis, competitive landscape which help businesses in decision making. The analysis data is based on current and historical market trends which help in investment related decisions. Read More

Nigeria: Consumer Profile

Q: Does this report offer customization?

Custom research is crucial components of the business strategy which helps any organization to gain insight into specific business sector, aligned with specific area of interest. Thus, SMI offers more accurate, pragmatic, and actionable information specifically tailored to suit your business needs. Read More

Report Code : 1026266
Industry : Consumer Goods and Retail
Published On : Dec 2024
Pages : 45
Publisher : Euromonitor International
Format:

Impact Analysis of Covid-19

The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.

Request Sample

Nigeria's population is projected to nearly double by 2040, as it reaches 313 million citizens. Rapid urbanisation will continue, while the median age will be 21.1 as Gen Alpha is expected to dominate the consumer landscape. Soaring inflation and high unemployment continue to deepen social inequality. Despite limited budgets and concerns around rising living costs, Nigerians prioritise comfort and quality, often seeking out tailored goods.

Euromonitor's Nigeria: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Economy market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Scope
Key findings
Key drivers affecting consumers in Nigeria in 2023
How developments today shape the consumer of tomorrow
Elevated birth rates keep Nigeria's growing population young
Obesity is far more prevalent in women than in men in Nigeria
Owing to high fertility rates, a significant portion of Nigeria's population will be Gen Alpha and Gen Z
Lagos remains popular among rural migrants in search of economic opportunities
Opportunities for growth
Single-parent families set to see the fastest growth of all household types
Mortgage financing remains a challenge for majority of homeowners
Nigerian household heads are most commonly males in their thirties
Broadband internet access and daily internet usage expected to nearly double by 2040
Consumers remain concerned about high inflation
Baby boomers are Nigeria's most optimistic generation
Senior consumers benefit from accumulated assets and additional income sources
Abuja set for the fastest expansion of consumer spending by 2040
Key findings of consumer survey
Millennials and baby boomers agree health and nutritional properties are worth a premium
As prices rise, most Nigerians are looking to buy fewer goods instead of lower quality
Nigerians are increasingly making an effort to impact the environment positively
Few Nigerians are confident in their current financial situation, but most remain optimistic
Nigerians maintain their entrepreneurial spirit, as AI advancements reshape the job market

Consumer Products Global Market Size And Share Analysis - Growth Trends And Forecasts (2025-2032)

Price : US$ 3,500	Date : Mar 2025
Category : Consumer Goods and Retail	Pages : 156

Post-Consumer Supply Chain Solutions Market Size And Share Analysis - Growth Trends And Forecasts (2025-2032)

Price : US$ 3,500	Date : Feb 2025
Category : Manufacturing and Construction	Pages : 134

Consumer Financing Solutions Market Size And Share Analysis - Growth Trends And Forecasts (2025-2032)

Price : US$ 3,500	Date : Feb 2025
Category : Services	Pages : 190

Consumer Credit Installment Solutions Market Size And Share Analysis - Growth Trends And Forecasts (2025-2032)

Price : US$ 3,500	Date : Feb 2025
Category : Services	Pages : 125

Healthcare Consumer Advocacy Services Market Size And Share Analysis - Growth Trends And Forecasts (2025-2032)

Price : US$ 3,500	Date : Feb 2025
Category : Healthcare and Pharmaceuticals	Pages : 132

Choose License Type

Happy To Assist You

We will be happy to help you find what you need. Please call us or write to us:

Email
sales@worldwidemarketreports.com
United States Of America

+1-415-871-0703
United Kingdom

+44-203-957-8553
Australia

+61-8-7924-7805
INDIA

+91-848-285-0837

Frequently Asked Questions

What does this report covers?

This report incorporates the analysis of factors that augments the market growth. Report presents competitive landscape of the global market. This also provides the scope of different segments and applications that can potentially influence the market in the future. The analysis is based on current market trends and historic growth data. It includes detailed market segmentation, regional analysis, and competitive landscape of the industry.

Does this report estimates the current market size?

The report efficiently evaluates the current market size and provides industry forecast. The market was valued at xxx Million US$ in 2019, and is expected to grow at a CAGR of xx% during the period 2020-2027.

Does the report provides Market Size in terms of – Value (US$ Mn) and Volume (thousand ton / metric ton / cubic meter) - of the market?

The report efficiently evaluates the current market size and provides forecast for the industry in terms of Value (US$ Mn) and Volume (thousand ton / metric ton / cubic meter).

What are the key segments offered in this report?

Market is segmented by:

Which market dynamics covered in this report?

The report share key insights on the following:

It helps the businesses in making investments decisions.

Does this report offer customization?

Customization helps the organization to gain insight on specific segments and regions of interest. Thus, WMR offers tailored report information based on business requirement in order to take strategic calls.