Packaging innovation remained a crucial differentiation tool in the Romanian alcoholic drinks market at the end of the review period. Elegance and minimalism were two major trends in the Romanian alcoholic drinks packaging market, with consumers becoming more educated and sophisticated, more and more quality and premium packaging types were emerging as a consequence. Smaller and more simplistic labels as well as elements such as engraving were becoming more widely used in the local alcoholic dri...
Euromonitor International's Alcoholic Drinks Packaging in Romania report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Alcoholic Drinks Packaging market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Alcoholic Drinks Packaging in Romania
Euromonitor International
December 2020
List OF CONTENTS AND TABLES
HEADLINES
PRE-COVID-19 PERFORMANCE
Premiumisation of alcoholic drinks packaging in Romania
Alcoholic drinks packaging - a vehicle for consumer immersion
Pack size diversification in Romania
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities