Small bottle formats continued to be very popular and were still growing at the end of the review period, with this trend aligned with growing premiumisation. Poles are drinking more premium alcoholic products such as vodkas, whiskies and wine. Trying a product in a smaller size allows consumers to sample a few different flavours or brands and then make a decision on which regular-sized bottle to buy. Small sizes also enable consumers to drink all of the content while it is still fresh - without...
Euromonitor International's Alcoholic Drinks Packaging in Poland report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Alcoholic Drinks Packaging market;
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Alcoholic Drinks Packaging in Poland
Euromonitor International
December 2020
List OF CONTENTS AND TABLES
HEADLINES
PRE-COVID-19 PERFORMANCE
Small size bottles continue growing in popularity, and not only in vodka
New taxes and continued plans to popularise the returns system
Original labels, closures and bottles to gain consumer attention
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities