Spirits in the Philippines

Spirits in the Philippines 

Euromonitor International 

June 2022


List Of Contents And Tables 


SPIRITS IN THE PHILIPPINES 

KEY DATA FINDINGS 

2021 DEVELOPMENTS 

Spirits continues to see robust total volume growth in 2021 

Domestic players thrive due to sustained marketing efforts and distribution expansion 

On-trade channel benefits from easing of restrictions 

PROSPECTS AND OPPORTUNITIES 

Strong and stable growth projected for spirits 

On-trade channel will gain back momentum 

E-commerce and digital marketing likely to become more prominent 

CATEGORY BACKGROUND 

Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology 

Summary 1       Benchmark Brands 2021 

CATEGORY DATA 

Table 1 Sales of Spirits by Category: Total Volume 2016-2021 

Table 2 Sales of Spirits by Category: Total Value 2016-2021 

Table 3 Sales of Spirits by Category: % Total Volume Growth 2016-2021 

Table 4 Sales of Spirits by Category: % Total Value Growth 2016-2021 

Table 5 Sales of Spirits by Off-trade vs On-trade: Volume 2016-2021 

Table 6 Sales of Spirits by Off-trade vs On-trade: Value 2016-2021 

Table 7 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2016-2021 

Table 8 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2016-2021 

Table 9 Sales of Dark Rum by Price Platform: % Total Volume 2016-2021 

Table 10 	Sales of White Rum by Price Platform: % Total Volume 2016-2021 

Table 11 	Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2016-2021 

Table 12 	Sales of English Gin by Price Platform: % Total Volume 2016-2021 

Table 13 	Sales of Vodka by Price Platform: % Total Volume 2016-2021 

Table 14 	Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2016-2021 

Table 15 	GBO Company Shares of Spirits: % Total Volume 2017-2021 

Table 16 	NBO Company Shares of Spirits: % Total Volume 2017-2021 

Table 17 	LBN Brand Shares of Spirits: % Total Volume 2018-2021 

Table 18 	Forecast Sales of Spirits by Category: Total Volume 2021-2026 

Table 19 	Forecast Sales of Spirits by Category: Total Value 2021-2026 

Table 20 	Forecast Sales of Spirits by Category: % Total Volume Growth 2021-2026 

Table 21 	Forecast Sales of Spirits by Category: % Total Value Growth 2021-2026 

ALCOHOLIC DRINKS IN THE PHILIPPINES 

EXECUTIVE SUMMARY 

Alcoholic drinks in 2021: The big picture 

2021 key trends 

Competitive landscape 

Retailing developments 

On-trade vs off-trade split 

What next for alcoholic drinks? 

MARKET BACKGROUND 

Legislation 

Legal purchasing age and legal drinking age 

Drink driving 

Advertising 

Smoking ban 

Opening hours 

On-trade establishments 

Summary 2       Number of On-trade Establishments by Type 2015-2021 

TAXATION AND DUTY LEVIES 

Summary 3       Taxation and Duty Levies on Alcoholic Drinks 2021 

OPERATING ENVIRONMENT 

Contraband/parallel trade 

Duty free 

Cross-border/private imports 

KEY NEW PRODUCT LAUNCHES 

Outlook 

MARKET INDICATORS 

Table 22 Retail Consumer Expenditure on Alcoholic Drinks 2016-2021 

MARKET DATA 

Table 23 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021 

Table 24 Sales of Alcoholic Drinks by Category: Total Value 2016-2021 

Table 25 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021 

Table 26 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021 

Table 27 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2021 

Table 28 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2021 

Table 29 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2021 

Table 30 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2021 

Table 31 	GBO Company Shares of Alcoholic Drinks: % Total Volume 2017-2021 

Table 32 	Distribution of Alcoholic Drinks by Format: % Off-trade Value 2016-2021 

Table 33 	Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2021 

Table 34 	Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026 

Table 35 	Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026 

Table 36 	Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026 

Table 37 	Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026 

DISCLAIMER 

SOURCES 

Summary 4 Research Sources