Netscribes' latest market research report titled Pet Food Market in India 2015 highlights the changing lifestyle in form of rise in nuclear families and double income households that have encouraged the growth of pet ownership in urban areas of India. Pet owners are more willingly spending on the pet food and pet care products than ever before. This trend has spawned an entire industry, with a growing emphasis on pet care and its growth prospects in the coming years. The Pet Food Market is experiencing rising demand due to various driving factors which, in turn, have been instrumental in providing immense opportunities to manufacturers to grow and operate in the market lucratively. The report provides a snapshot of the market overview of the Pet Food Market in India. It also highlights the global market scenario of the pet food market.
The pet food market in terms of pet type has been has been segmented into dog food, cat food, and others. The dog food segment holds the largest market share in pet food market in India. Increasing population of dogs as pets and increasing trend of nuclear family are the major factors fueling the demand for dog food in India. There are certain factors that have predominantly worked towards enabling the pet food market sector to grow in recent years which aimed at improving the status of the sector to support future demand.

Slide 1: Executive Summary

Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-2012, 2012-13, 2013-14, 2014-15), Inflation Rate: Monthly (Jul-Aug 2013 - Nov-Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 - Jul 2013), Exchange Rate: Half Yearly (Apr 2014 - Sep 2014)
Slide 4: Lending Rate: Annual (2011-2012, 2012-13, 2013-14, 2014-15), Trade Balance: Annual (2010-11, 2011-12, 2012-13, 2013-14), FDI: Annual (2009-10, 2010-11, 2011-12, 2012-13)

Market Overview
Slide 5-6: Global Pet Food Market - Overview
Slide 7-9: Indian Pet Food Market - Overview

Distribution Channel
Slide 10-11: Pet Food - Distribution Channel

EXIM
Slide 12: Export and Import of Dog and Cat food - Overview, Size [Value-Wise; 2011-12 - 2014-15 (Apr-Jan) Volume-Wise; 2011-12 - 2014-15 (Apr-Jan)]
Slide 13: Country-wise Export and Import of Dog or Cat Food (Value-Wise 2013-2014)

Drivers & Challenges
Slide 14: Drivers and Challenges - Summary
Slide 15-19: Drivers
Slide 20: Challenges

Trends
Slide 21: Key Trends - Summary
Slide 22-25: Major Trends in the Market

Competitive Landscape
Slide 26: Porter's Five Forces Analysis
Slide 27-29: Competitive Benchmarking, Key Ratios of Top 3 Companies - Operational Basis (FY 2014)
Slide 30: Competitive Benchmarking, Key Ratios of Top 3 Companies - Financial Basis (FY 2014)
Slide 31-34: Major Public Players
Slide 35-63: Major Private Players

Strategic Recommendation
Slide 64: Strategic Recommendations

Appendix
Slide 65: Key Ratios Description
Slide 66: Sources of Information

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