North Macedonia Tobacco Market size (historic and forecasts), company shares, brand shares and distribution data 2018-2023

Tobacco in North Macedonia

Euromonitor International

July 2019


LIST OF CONTENTS AND TABLES


Executive Summary

More Consumers Switch To Cheaper Tobacco From Cigarettes, While the Market Is Set To Experience Heated Tobacco Products

North Macedonia's Taxation Policy Is Driving Down Volume Sales of Cigarettes

Tutunski Factory Meets the Approval of Philip Morris and A New Format Is Launched

Traditional Channels Dominate Tobacco Sales

Traditional Tobacco Will Be Increasingly Expensive and Cause Consumers To Migrate To "reduced Harm" Options

Operating Environment

Legislation

Summary 1 Legislation Summary at a Glance

Minimum Legal Smoking Age

Smoking Prevalence

Tar Levels

Plain Packaging

Point-of-sale Display Bans

Smoking in Public Places

Low Ignition Propensity (lip) Cigarette Regulation

Flavoured Tobacco Product Ban

Reduced Harm

E-vapour Products

Production/imports/exports

Market Indicators

Table 1 Number of Adult Smokers by Gender 2013-2018

Market Data

Table 2 Sales of Tobacco by Category: Volume 2013-2018

Table 3 Sales of Tobacco by Category: Value 2013-2018

Table 4 Sales of Tobacco by Category: % Volume Growth 2013-2018

Table 5 Sales of Tobacco by Category: % Value Growth 2013-2018

Table 6 Forecast Sales of Tobacco by Category: Volume 2018-2023

Table 7 Forecast Sales of Tobacco by Category: Value 2018-2023

Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2018-2023

Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2018-2023

Sources

Summary 2 Research Sources

Headlines

Prospects

Cigarette Prices Are Increasingly Prohibitive and Further Volume Decline Is Inevitable

Monetary and Health Considerations Cause More Smokers To Quit

Easing of Smoking Ban Is Good News for the Horeca Channel

Competitive Landscape

Tutunski and Philip Morris Innovate the Marlboro Brand Thanks To Manufacture Investment

Imperial Tobako Continues To Lead But International Competition Is Closing the Gap

British American Tobacco Strengthens Rapidly Thanks To Acquisition

Taxation and Pricing

Taxation Rates

Summary 3 Taxation and Duty Levies 2013-2018

Average Cigarette Pack Price Breakdown

Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples

Category Data

Table 10 Sales of Cigarettes: Volume 2013-2018

Table 11 Sales of Cigarettes by Category: Value 2013-2018

Table 12 Sales of Cigarettes: % Volume Growth 2013-2018

Table 13 Sales of Cigarettes by Category: % Value Growth 2013-2018

Table 14 Sales of Cigarettes by Blend: % Volume 2013-2018

Table 15 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2013-2018

Table 16 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2013-2018

Table 17 Sales of Cigarettes by Pack Size: % Volume 2013-2018

Table 18 Sales of Cigarettes by Price Band: % Volume 2013-2018

Table 19 NBO Company Shares of Cigarettes: % Volume 2014-2018

Table 20 LBN Brand Shares of Cigarettes: % Volume 2015-2018

Table 21 Sales of Cigarettes by Distribution Format: % Volume 2013-2018

Table 22 Illicit Trade Estimate of Cigarettes: Volume 2013-2018

Table 23 Forecast Sales of Cigarettes: Volume 2018-2023

Table 24 Forecast Sales of Cigarettes by Category: Value 2018-2023

Table 25 Forecast Sales of Cigarettes: % Volume Growth 2018-2023

Table 26 Forecast Sales of Cigarettes by Category: % Value Growth 2018-2023

Table 27 Forecast Sales of Cigarettes by Blend: % Volume 2018-2023

Table 28 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2018-2023

Table 29 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2018-2023

Table 30 Forecast Sales of Cigarettes by Pack Size: % Volume 2018-2023

Table 31 Forecast Sales of Cigarettes by Price Band: % Volume 2018-2023

Headlines

Prospects

Sales Are Growing While Cigarette Sales Decline, But Remain Small

Smoking Tobacco Still Has Room To Grow If It Can Maintain Its Price Advantage

Prohibitive Prices Keep Cigars and Cigarillos Limited To More Affluent Smokers

Competitive Landscape

Corporación Habanos SA Launches A Set of Premium-brand Cigars

the Three Leaders Are Well Set for Further Collective Dominance in Cigars and Cigarillos

Internationals Generate All Sales, With No Domestic Production Present

Category Data

Table 32 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2013-2018

Table 33 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2013-2018

Table 34 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2013-2018

Table 35 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2013-2018

Table 36 Sales of Cigars by Size: % Volume 2013-2018

Table 37 Sales of Cigarillos by Price Platform 2013-2018

Table 38 NBO Company Shares of Cigars and Cigarillos: % Volume 2014-2018

Table 39 LBN Brand Shares of Cigars and Cigarillos: % Volume 2015-2018

Table 40 NBO Company Shares of Cigars: % Volume 2014-2018

Table 41 LBN Brand Shares of Cigars: % Volume 2015-2018

Table 42 NBO Company Shares of Cigarillos: % Volume 2014-2018

Table 43 LBN Brand Shares of Cigarillos: % Volume 2015-2018

Table 44 NBO Company Shares of Smoking Tobacco: % Volume 2014-2018

Table 45 LBN Brand Shares of Smoking Tobacco: % Volume 2015-2018

Table 46 NBO Company Shares of Pipe Tobacco: % Volume 2014-2018

Table 47 LBN Brand Shares of Pipe Tobacco: % Volume 2015-2018

Table 48 NBO Company Shares of Fine Cut Tobacco: % Volume 2014-2018

Table 49 LBN Brand Shares of Fine Cut Tobacco: % Volume 2015-2018

Table 50 Distribution of Cigars and Cigarillos by Format: % Volume 2013-2018

Table 51 Distribution of Smoking Tobacco by Format: % Volume 2013-2018

Table 52 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2018-2023

Table 53 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2018-2023

Table 54 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2018-2023

Table 55 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2018-2023

Headlines

Prospects

While Smokeless Tobacco Is Likely To Remain Absent, Heated Tobacco Is Set To Emerge

More Sophisticated Open Vaping Systems Will Drive Value Sales Growth

Vaping Prevalence Is Rising Only Gradually As Many Consumers Remain Unconvinced Over the Health Aspect

Competitive Landscape

Umbrella Corp Strengthens Its Lead and Launches the First E-cigar

Shenzhen Joyetech Grows Too in 2018

Sales Are Fragmented Beyond Umbrella and Joyetech

Category Indicators

Table 56 Number of Adult Vapers 2013-2018

Category Data

Table 57 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2013-2018

Table 58 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2014-2018

Table 59 Sales of E-Liquids by Nicotene Strength: % Value 2018

Table 60 NBO Company Shares of E-Vapour Products: % Value 2014-2018

Table 61 LBN Brand Shares of E-Vapour Products: % Value 2015-2018

Table 62 Distribution of E-Vapour Products by Format: % Value 2013-2018

Table 63 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2018-2023

Table 64 Forecast Sales of Tobacco Heating Devices: Volume 2018-2023

Table 65 Forecast Sales of Heated Tobacco: Volume 2018-2023

Table 66 Forecast Sales of Heated Tobacco: Value 2018-2023