The strong 2018 growth of cider/perry was mostly attributable to the off-trade growth. The sales base of cider/perry remains extremely low, especially when compared to European averages. It is almost entirely dominated by a single cider/perry brand. Local drinking culture has not been conducive to the development of the cider/perry category in Macedonia and the knowledge about the existence of this category remains at an all-time low. Cider/perry is exclusively imported with no domestic manufact...

Euromonitor International's Cider/Perry in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Cider/perry in North Macedonia
Euromonitor International
July 2019

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Cider/perry Sees Strong Growth in 2018, But the Overall Sales Base Remains Low
Shortage of Major Cider/perry Brands and High Seasonality
Cider/perry To Maintain Healthy Growth Over the Forecast Period
Competitive Landscape
Carlsberg A/S With Its Somersby Brand Is the Leading Cider/perry Company in 2018
Very Limited Competition at A Category Level
New Brand Enters the Category in 2018
Category Data
Table 1 Sales of Cider/Perry: Total Volume 2014-2018
Table 2 Sales of Cider/Perry: Total Value 2014-2018
Table 3 Sales of Cider/Perry: % Total Volume Growth 2014-2018
Table 4 Sales of Cider/Perry: % Total Value Growth 2014-2018
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2014-2018
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2014-2018
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2014-2018
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2014-2018
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2014-2018
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2015-2018
Table 12 Forecast Sales of Cider/Perry: Total Volume 2018-2023
Table 13 Forecast Sales of Cider/Perry: Total Value 2018-2023
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2018-2023
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2018-2023
Executive Summary
Solid Total Volume Growth of Alcoholic Drinks in 2018
Innovation Results in New Craft Beer, Flavoured Spirits and Premium Wine Brands
Domestic Companies Dominate Sales of Alcoholic Drinks in 2018
Traditional Grocery Retailers Still Responsible for the Largest Distribution Share in 2018
Growth of Alcoholic Drinks To Slow Down
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2018
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Outlook
Market Indicators
Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2013-2018
Market Data
Table 17 Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 18 Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 19 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 20 Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 25 GBO Company Shares of Alcoholic Drinks: % Total Volume 2014-2018
Table 26 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2013-2018
Table 27 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2018
Table 28 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 30 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
Definitions
Sources
Summary 2 Research Sources

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