Processed meat, seafood, and alternatives to meat have experienced a notable decline in volume sales in 2024, primarily due to the inflationary pressures that have significantly eroded consumer purchasing power. These products are often perceived as luxury items in Nigeria, meaning consumers have adjusted their purchasing habits to prioritise essential goods. The sharp depreciation of the naira has led to steep increases in unit prices, particularly in this import-dependent category, with averag...
Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Nigeria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Processed Meat, Seafood and Alternatives To Meat in Nigeria
Euromonitor International
December 2024
List Of Contents And Tables
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN NIGERIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Inflation pushes lower volume demand
Frozen processed poultry performs best due to affordability and convenience
Growing availability of small pack sizes to boost affordability
PROSPECTS AND OPPORTUNITIES
More local company presence to boost variety
Economic recovery to drive demand
Frozen processed poultry to continue driving overall growth as it sees demand from busy, urban Consumers
CATEGORY DATA
Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2019-2024
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2019-2024
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2019-2024
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2019-2024
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2019-2024
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2019-2024
Table 10 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2024
Table 11 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2024
Table 12 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2019-2024
Table 13 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2024-2029
Table 14 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2024-2029
STAPLE FOODS IN NIGERIA
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for Cooking Ingredients and Meals?
MARKET DATA
Table 15 Sales of Staple Foods by Category: Volume 2019-2024
Table 16 Sales of Staple Foods by Category: Value 2019-2024
Table 17 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 18 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 19 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 20 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 21 Penetration of Private Label by Category: % Value 2019-2024
Table 22 Distribution of Staple Foods by Format: % Value 2019-2024
Table 23 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 24 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 25 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 26 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
PPI
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