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The report presents the current market size, and market forecast, market opportunities, key drivers and restraints, regulatory scenario, industry trend, PESTLE analysis, PORTER’s analysis, new product approvals/launch, promotion and marketing initiatives, pricing analysis, competitive landscape which help businesses in decision making. The analysis data is based on current and historical market trends which help in investment related decisions. Read More

Nigeria Portable Players Market 2020 by Manufacturers, Regions, Type, and Application, Forecast to 2026

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Report Code : 325802
Industry : Consumer Goods and Retail
Published On : Aug 2019
Pages : 15
Publisher : Euromonitor International
Format:

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The large youth cohort in Nigeria is the driving force behind demand for portable players, particularly wireless speakers. Millennials and generation Z consumers continue to spur demand for these products, due to their love of music and entertainment, coupled with their on-the-go lifestyles. The more traditional and conservative lifestyles of the rural adult population mean that portable media players such as portable radios are more significant for this population group, and serve to maintain t...

Euromonitor International's Portable Players in Nigeria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Portable Players market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Portable Players in Nigeria

Euromonitor International

August 2019


LIST OF CONTENTS AND TABLES


Headlines

Prospects

Younger Consumers Underpin Demand for Products Such As Wireless Speakers

Connectivity of Wireless Speakers Set To Maintain Growth

Smartphones Threaten Future Performance of Products Such As Media Players

Competitive Landscape

Shenzhen Amaway Electronics Co Ltd Improves Lead Thanks To Performance in Wireless Speakers

Several Inexpensive Chinese Brands in Portable Players Category

Popularity of Fm Radio Benefits Sony

Category Data

Table 1 Sales of Portable Players by Category: Volume 2014-2019

Table 2 Sales of Portable Players by Category: Value 2014-2019

Table 3 Sales of Portable Players by Category: % Volume Growth 2014-2019

Table 4 Sales of Portable Players by Category: % Value Growth 2014-2019

Table 5 NBO Company Shares of Portable Players: % Volume 2015-2019

Table 6 LBN Brand Shares of Portable Players: % Volume 2016-2019

Table 7 Distribution of Portable Players by Channel: % Volume 2014-2019

Table 8 Forecast Sales of Portable Players by Category: Volume 2019-2024

Table 9 Forecast Sales of Portable Players by Category: Value 2019-2024

Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2019-2024

Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2019-2024

Executive Summary

Nigeria Sees Urbanisation and Rising Incomes, But Price Remains Key

Smartphones Gain Prominence, Rural Challenges Remain

Chinese Products A Threat, Players Appeal by Offering Nigeria-specific Products

Specialist Outlets Gain Strength in 2019, E-commerce Falters

Overall Market Performance Set To Weaken, Infrastructure Issues Remain

Market Data

Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019

Table 13 Sales of Consumer Electronics by Category: Value 2014-2019

Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019

Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019

Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019

Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019

Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019

Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024

Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024

Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024

Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024

Definitions

Sources

Summary 1 Research Sources

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Frequently Asked Questions

What does this report covers?

This report incorporates the analysis of factors that augments the market growth. Report presents competitive landscape of the global market. This also provides the scope of different segments and applications that can potentially influence the market in the future. The analysis is based on current market trends and historic growth data. It includes detailed market segmentation, regional analysis, and competitive landscape of the industry.

Does this report estimates the current market size?

The report efficiently evaluates the current market size and provides industry forecast. The market was valued at xxx Million US$ in 2019, and is expected to grow at a CAGR of xx% during the period 2020-2027.

Does the report provides Market Size in terms of – Value (US$ Mn) and Volume (thousand ton / metric ton / cubic meter) - of the market?

The report efficiently evaluates the current market size and provides forecast for the industry in terms of Value (US$ Mn) and Volume (thousand ton / metric ton / cubic meter).

What are the key segments offered in this report?

Market is segmented by:

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The report share key insights on the following:

It helps the businesses in making investments decisions.

Does this report offer customization?

Customization helps the organization to gain insight on specific segments and regions of interest. Thus, WMR offers tailored report information based on business requirement in order to take strategic calls.