Over 2022-2023, retail volume growth of jeans in Chile notably slowed following 2021's dynamic performance. During this time, many Chilean consumers prioritised their spending amid an unstable economy, characterised by significant inflation rates. Faced with these financial pressures, many consumers...
Jeans continue to record weak sales in 2024 following a post-pandemic surge as Norwegian consumers returned to normal lifestyles. The category is increasingly struggling with a very high degree of maturity, with jeans being a staple in most Norwegian's wardrobes. The informal nature of the country's...
The domestic jean company Mavi Giyim San ve Tic AS became the first and only Turkish apparel company to make the CDP's (Carbon Disclosure Project) Global A list in 2023, for its climate change and water security programs. Mavi aims to make its entire denim collection eco-friendly by 2030. In 2023, i...
Hosiery has found itself in a challenging situation in recent years with many consumers opting to extend the use of their existing hosiery, rather than buying new products. Retail volume growth remains stable, but current value growth has slowed in line with lower inflation. The ongoing economic unc...
In 2024, footwear is the standout performer in the Morocco's apparel and footwear industry, in terms of volume and current value growth. While inflationary pressures have dampened consumer demand in many apparel categories, footwear is witnessing healthy growth due to higher levels of engagement in ...
Jeans is in a volume slump in France in 2024, while value sales manage to achieve small positive gains. This follows the post-pandemic rebound in the 2020-2021 period, which has since declined. The current poor performance of jeans is attributed to consumers' price-sensitivity in light of an uncerta...
Menswear in Morocco registered a stronger increase in retail volume growth over 2024, whilst current value growth has slowed down. The slowdown in unit prices has stimulated higher consumption of menswear, reflecting a rebound in consumer purchasing power. Certain product categories, such as men's t...
Jeans in the Netherlands registered strong volume growth in 2024 driven by an increase in unit prices and a shift towards premium products. Consumers are encouraged to buy products that place a stronger emphasis on design, durability and sustainable production. There is growing awareness and concern...
Jeans maintains positive growth in South Korea in 2024, in both value and volume terms. Economy jeans is seeing the most robust growth (value and volume), while super premium jeans is seeing the lowest growth, with volume in a slight negative slump (albeit improved from the previous year). H&M (H&M ...
Apparel accessories is being hit by the aftereffects of climate change in Morocco. These shifts have led to unprecedented winter heatwaves, directly hampering the sale of cold weather-related accessories, such as hats/caps, scarves, and gloves, demand for which remains considerably lower than 2019 l...