Malaysia Wine Market size (historic and forecasts), company shares, brand shares and distribution data 2018-2023

Wine in Malaysia

Euromonitor International

July 2019


LIST OF CONTENTS AND TABLES


Headlines

Prospects

Wine-drinking Culture Heightened Through Strong Promotional Push and Education

Booming Retail Outlets and Wine-focused Bars Signify Growing Demand

Wine Expected To Become More Popular As It Becomes Part of A Lifestyle Trend, and Is Set To Attract More Amateur Drinks for Being Affordable

Competitive Landscape

Volume Shares Remain Fragmented With International Players Taking Lead

Caldbeck Macgregor (m) Maintains Its Leading Position

Expansion of Product Offering and Enhanced Promotion Best Way To Defend Against Stiff Competition

Category Data

Table 1 Sales of Wine by Category: Total Volume 2013-2018

Table 2 Sales of Wine by Category: Total Value 2013-2018

Table 3 Sales of Wine by Category: % Total Volume Growth 2013-2018

Table 4 Sales of Wine by Category: % Total Value Growth 2013-2018

Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2013-2018

Table 6 Sales of Wine by Off-trade vs On-trade: Value 2013-2018

Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2013-2018

Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2013-2018

Table 9 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2013-2018

Table 10 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2013-2018

Table 11 Sales of Still White Wine by Price Segment: % Off-trade Volume 2013-2018

Table 12 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2013-2018

Table 13 GBO Company Shares of Still Light Grape Wine: % Total Volume 2014-2018

Table 14 NBO Company Shares of Still Light Grape Wine: % Total Volume 2014-2018

Table 15 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2015-2018

Table 16 GBO Company Shares of Champagne: % Total Volume 2014-2018

Table 17 NBO Company Shares of Champagne: % Total Volume 2014-2018

Table 18 LBN Brand Shares of Champagne: % Total Volume 2015-2018

Table 19 GBO Company Shares of Other Sparkling Wine: % Total Volume 2014-2018

Table 20 NBO Company Shares of Other Sparkling Wine: % Total Volume 2014-2018

Table 21 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2015-2018

Table 22 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2014-2018

Table 23 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2014-2018

Table 24 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2015-2018

Table 25 Forecast Sales of Wine by Category: Total Volume 2018-2023

Table 26 Forecast Sales of Wine by Category: Total Value 2018-2023

Table 27 Forecast Sales of Wine by Category: % Total Volume Growth 2018-2023

Table 28 Forecast Sales of Wine by Category: % Total Value Growth 2018-2023

Executive Summary

Alcoholic Drinks Registers Solid Growth Due To Better Consumer Sentiment in 2018

Tax Holiday Does Little To Boost Beer and Cider Sales in 2018

International Players Dominate Alcoholic Drinks Market in 2018

Strong Performance in On-trade Channel Drives Category Volume Growth

Alcoholic Drinks Set To See Faster Growth Mainly Driven by Premiumisation Trend

Market Background

Legislation

Table 29 Number of On-trade Establishments by Type 2013-2018

Taxation and Duty Levies

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2018

Operating Environment

Contraband/parallel Trade

Duty Free

Cross-border/private Imports

Key New Product Launches

Outlook

Market Indicators

Table 30 Retail Consumer Expenditure on Alcoholic Drinks 2013-2018

Market Data

Table 31 Sales of Alcoholic Drinks by Category: Total Volume 2013-2018

Table 32 Sales of Alcoholic Drinks by Category: Total Value 2013-2018

Table 33 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018

Table 34 Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018

Table 35 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2018

Table 36 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2018

Table 37 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2018

Table 38 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2018

Table 39 GBO Company Shares of Alcoholic Drinks: % Total Volume 2014-2018

Table 40 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2013-2018

Table 41 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2018

Table 42 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2018-2023

Table 43 Forecast Sales of Alcoholic Drinks by Category: Total Value 2018-2023

Table 44 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023

Table 45 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023

Definitions

Sources

Summary 2 Research Sources