Snacks is a resilient and resistant category in Lithuania and is enjoying a post-pandemic return to business as usual in 2022. Global inflationary pressures, however, are raising unit prices and thus sending current value sales soaring in several areas. The impact is not as strong as it may have been, thanks to significant increases in Lithuanian consumers' purchasing power during the review period. Still, inflation is at one of its highest points historically for snacks. Higher prices are also...
Euromonitor International's Snacks in Lithuania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Snacks in Lithuania
Euromonitor International
September 2022
List Of Contents And Tables
SNACKS IN LITHUANIA
EXECUTIVE SUMMARY
Snacks in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 1 Sales of Snacks by Category: Volume 2017-2022
Table 2 Sales of Snacks by Category: Value 2017-2022
Table 3 Sales of Snacks by Category: % Volume Growth 2017-2022
Table 4 Sales of Snacks by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Snacks: % Value 2018-2022
Table 6 LBN Brand Shares of Snacks: % Value 2019-2022
Table 7 Penetration of Private Label by Category: % Value 2017-2022
Table 8 Distribution of Snacks by Format: % Value 2017-2022
Table 9 Forecast Sales of Snacks by Category: Volume 2022-2027
Table 10 Forecast Sales of Snacks by Category: Value 2022-2027
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Post-pandemic growth meets inflationary pressures
Tablets leads growth and remains ripe for innovation
Boxed assortments returns to party while Vilniaus Pergale continues to cater to current trends
PROSPECTS AND OPPORTUNITIES
Moderate growth to be fuelled by rising premiumisation
E-commerce to build on pandemic-inspired gains
Countlines fall foul of health trends, and Vilniaus Pergale will return to form
CATEGORY DATA
Table 13 Sales of Chocolate Confectionery by Category: Volume 2017-2022
Table 14 Sales of Chocolate Confectionery by Category: Value 2017-2022
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2017-2022
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2017-2022
Table 17 Sales of Chocolate Tablets by Type: % Value 2017-2022
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2018-2022
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2019-2022
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2017-2022
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2022-2027
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2022-2027
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2022-2027
GUM IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Gum shows signs of stagnation thanks to negative perceptions
Wrigley rules with Orbit, innovating through format
The bubble has burst for bubble gum, and sugar-fee chewing gum fails to convince
PROSPECTS AND OPPORTUNITIES
Gum's growth to stagnate through lack of innovation and interest
Limited and shrinking consumer base hampers further growth
Potential lies in repositioning gum as a more adult-oriented, sophisticated product
CATEGORY DATA
Table 25 Sales of Gum by Category: Volume 2017-2022
Table 26 Sales of Gum by Category: Value 2017-2022
Table 27 Sales of Gum by Category: % Volume Growth 2017-2022
Table 28 Sales of Gum by Category: % Value Growth 2017-2022
Table 29 NBO Company Shares of Gum: % Value 2018-2022
Table 30 LBN Brand Shares of Gum: % Value 2019-2022
Table 31 Distribution of Gum by Format: % Value 2017-2022
Table 32 Forecast Sales of Gum by Category: Volume 2022-2027
Table 33 Forecast Sales of Gum by Category: Value 2022-2027
Table 34 Forecast Sales of Gum by Category: % Volume Growth 2022-2027
Table 35 Forecast Sales of Gum by Category: % Value Growth 2022-2027
SUGAR CONFECTIONERY IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Pastilles, gummies, jellies and chews drive growth in an unpopular subcategory
Lollipops enjoy revival as boiled sweets fade fast
E-commerce gains support sugar confectionery sales
PROSPECTS AND OPPORTUNITIES
Sugar confectionery faces challenging future, but it's good news for gummies
Smaller packs satisfy several demands and offer boosted value sales
Health trends to shift consumption patterns and further push medicated confectionery
CATEGORY DATA
Table 36 Sales of Sugar Confectionery by Category: Volume 2017-2022
Table 37 Sales of Sugar Confectionery by Category: Value 2017-2022
Table 38 Sales of Sugar Confectionery by Category: % Volume Growth 2017-2022
Table 39 Sales of Sugar Confectionery by Category: % Value Growth 2017-2022
Table 40 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2017-2022
Table 41 NBO Company Shares of Sugar Confectionery: % Value 2018-2022
Table 42 LBN Brand Shares of Sugar Confectionery: % Value 2019-2022
Table 43 Distribution of Sugar Confectionery by Format: % Value 2017-2022
Table 44 Forecast Sales of Sugar Confectionery by Category: Volume 2022-2027
Table 45 Forecast Sales of Sugar Confectionery by Category: Value 2022-2027
Table 46 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2022-2027
Table 47 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2022-2027
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Inflation sees value sales soar as demand for healthy alternatives grows
Mondelez remains on top and strives to improve environmental impact
Biscuits stay packaged while consumers shift towards chocolate wafers
PROSPECTS AND OPPORTUNITIES
Premiumisation to continue though demand for low-cost options will remain strong
Health-inspired innovation will rise in line with emerging dietary trends
The young will drive sustainability trends in products and packaging
CATEGORY DATA
Table 48 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022
Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022
Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022
Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022
Table 52 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022
Table 53 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022
Table 54 NBO Company Shares of Sweet Biscuits: % Value 2018-2022
Table 55 LBN Brand Shares of Sweet Biscuits: % Value 2019-2022
Table 56 NBO Company Shares of Snack Bars: % Value 2018-2022
Table 57 LBN Brand Shares of Snack Bars: % Value 2019-2022
Table 58 NBO Company Shares of Fruit Snacks: % Value 2018-2022
Table 59 LBN Brand Shares of Fruit Snacks: % Value 2019-2022
Table 60 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022
Table 61 Distribution of Sweet Biscuits by Format: % Value 2017-2022
Table 62 Distribution of Snack Bars by Format: % Value 2017-2022
Table 63 Distribution of Fruit Snacks by Format: % Value 2017-2022
Table 64 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027
Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027
Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027
Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027
ICE CREAM IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Summer season boosts sales in popular ice cream products
Demand for health-positioned products is strongest in take-home ice cream
Dairy still unbeatable, with small interest in plant-based alternatives
PROSPECTS AND OPPORTUNITIES
Premiumisation and health trends to inform future development
Though still small, plant-based ice cream will attract more fans
Ice cream will enjoy greater functionality and more free-from variants inspired by a range of dietary needs
CATEGORY DATA
Table 68 Sales of Ice Cream by Category: Volume 2017-2022
Table 69 Sales of Ice Cream by Category: Value 2017-2022
Table 70 Sales of Ice Cream by Category: % Volume Growth 2017-2022
Table 71 Sales of Ice Cream by Category: % Value Growth 2017-2022
Table 72 NBO Company Shares of Ice Cream: % Value 2018-2022
Table 73 LBN Brand Shares of Ice Cream: % Value 2019-2022
Table 74 Distribution of Ice Cream by Format: % Value 2017-2022
Table 75 Forecast Sales of Ice Cream by Category: Volume 2022-2027
Table 76 Forecast Sales of Ice Cream by Category: Value 2022-2027
Table 77 Forecast Sales of Ice Cream by Category: % Volume Growth 2022-2027
Table 78 Forecast Sales of Ice Cream by Category: % Value Growth 2022-2027
SAVOURY SNACKS IN LITHUANIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Savoury snacks sees positive growth in 2022
Local player Chazz woos consumers with baked chips
Health-positioned products see rising demand as consumers show greater interest in ingredients
PROSPECTS AND OPPORTUNITIES
Potato chips to maintain loyal following in face of health trends, while e-commerce will continue to rise
Nutrition to remain at the forefront of innovation, with some players looking to new consumption occasions to boost sales
Sustainability concerns to strengthen in line with rising environmental and health awareness
CATEGORY DATA
Table 79 Sales of Savoury Snacks by Category: Volume 2017-2022
Table 80 Sales of Savoury Snacks by Category: Value 2017-2022
Table 81 Sales of Savoury Snacks by Category: % Volume Growth 2017-2022
Table 82 Sales of Savoury Snacks by Category: % Value Growth 2017-2022
Table 83 NBO Company Shares of Savoury Snacks: % Value 2018-2022
Table 84 LBN Brand Shares of Savoury Snacks: % Value 2019-2022
Table 85 Distribution of Savoury Snacks by Format: % Value 2017-2022
Table 86 Forecast Sales of Savoury Snacks by Category: Volume 2022-2027
Table 87 Forecast Sales of Savoury Snacks by Category: Value 2022-2027
Table 88 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2022-2027
Table 89 Forecast Sales of Savoury Snacks by Category: % Value Growth 2022-2027
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