The Latin American alcoholic drinks market quickly recovered from 2020's pandemic-induced drop in sales, but, with the difficult economic circumstances in a number of countries in the region, including high inflation, sales went into decline in 2023. However, an immediate return to positive growth is expected in 2024, with health trends driving strong sales in non-alcoholic beer, and spirit-based RTDs also expected to be a dynamic performer over 2023-2028.

Euromonitor International's Alcoholic Drinks in Latin America global briefing offers an insight into to the size and shape of the Alcoholic Drinks market in both the off-trade and the on-trade, it highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands by total volume, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Introduction
Regional overview
Leading companies and brands
Forecast projections
Country snapshots

Travel in Latin America...

As elsewhere, the pandemic decimated travel sales in Latin America in 2020. However, since then, a strong recovery has been underway, with travel sales in the region expected to return to their pre-COVID-19 levels again in 2025 in real value terms. Further growth is expected, with leading market Mex...

Asian Speciality Drinks in Japan...

Off-trade volume sales of Asian speciality drinks are expected to show a slight rebound in 2024, primarily as a response to the significant declines experienced in previous years. For instance, the decline in 2023 was pronounced, and largely attributed to a series of price increases that began in 20...

Sports Drinks in Japan...

In 2023, sports drinks in Japan experienced only low growth in off-trade volume terms, and is expected to turn to decline in 2024, largely as a result of a backlash following a dynamic performance in 2022. While off-trade volume sales are projected to decrease, off-trade current value sales are set ...

Soft Drinks in Ecuador...

Ecuador's socio-economic challenges during the review period have profoundly shaped consumption patterns, with the soft drinks sector heavily impacted by a turbulent start to 2024. The year began with heightened insecurity, prompting the government under Daniel Noboa to declare a state of armed conf...

Soft Drinks in Japan...

After the price increases that began in 2022, many soft drinks categories failed to achieve off-trade volume growth in Japan in 2023, and this trend is set to continue in 2024. Meanwhile, categories that experienced growth due to the recovery in consumer movement in 2023, such as RTD coffee and spor...

Energy Drinks in Ecuador...

Energy drinks in Ecuador has experienced a transition from aggressive price competition to a focus on added value through product differentiation in 2024. Historically, a price war between leading brands V220 and Vive100 led to significant declines in unit prices. However, during the review period, ...

Energy Drinks in Japan...

In 2024, energy drinks in Japan is expected to experience a decline in off-trade volume sales, largely due to price increases implemented by leading manufacturers. These price hikes have been a direct response to escalating costs associated with materials, packaging, and transportation. For example,...

Sports Drinks in Ecuador...

The close pricing between sports drinks and bottled water has had a significant impact on consumer preferences in Ecuador, leading to a noticeable rise in sports drinks sales. With sports drinks priced only slightly higher than bottled water, they have become an attractive choice for consumers seeki...

Soft Drinks in Canada: ISIC 1554...

PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Soft Drinks: ISIC 1554 market at a national level. It provides the latest retail sales data, allowing you t...

Other Hot Drinks in Malaysia...

Retail value sales of other hot drinks are set to fall in current terms in Malaysia in 2024, with retail volume sales also expected to decline. The sugar tax of MYR0.47 per 100g was extended to pre-mixed beverages, which include other hot drinks, from March 2024. A consecutive year of high unit pric...