India Toys And Games Market 2020 by Manufacturers, Regions, Type, and Application, Forecast to 2026

Toys and Games in India

Euromonitor International

August 2019


LIST OF CONTENTS AND TABLES


Executive Summary

Toys and Games Industry Stabilises

Legislative Reforms Continue Spinning the Wheel of Fortune

Mattel Toys (india) Pvt Ltd and Sony India Pvt Ltd Rule the Toys and Games Industry in India

Traditional Toys and Games Stores Dominate

Brighter Days Ahead for Toys and Games Industry in India

Market Data

Table 1 Sales of Toys and Games by Category: Value 2013-2018

Table 2 Sales of Toys and Games by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Toys and Games: % Value 2014-2018

Table 4 LBN Brand Shares of Toys and Games: % Value 2015-2018

Table 5 Distribution of Toys and Games by Format: % Value 2013-2018

Table 6 Forecast Sales of Toys and Games by Category: Value 2018-2023

Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Headlines

Prospects

Child's Play Steals the Show

Adults Socialise by Indulging in Old-school Board-gaming

Homegrown Hero Chhota Bheem Continues To Be Popular

Competitive Landscape

Mattel Toys (india) Pvt Ltd Shows Its Dominance in Traditional Toys and Games

Hamleys Making Its Presence Felt in the Retail Space

Organised Retailing Is Catching Up

Category Data

Table 8 Sales of Traditional Toys and Games by Category: Value 2013-2018

Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2013-2018

Table 10 Sales of Traditional Toys and Games by Demographic: % Value 2013-2018

Table 11 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2013-2018

Table 12 Sales of Traditional Toys and Games by Electronic vs Non-Electronic: % Value 2013-2018

Table 13 NBO Company Shares of Traditional Toys and Games: % Value 2014-2018

Table 14 LBN Brand Shares of Traditional Toys and Games: % Value 2015-2018

Table 15 Distribution of Traditional Toys and Games by Format: % Value 2013-2018

Table 16 Forecast Sales of Traditional Toys and Games by Category: Value 2018-2023

Table 17 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2018-2023

Table 18 Forecast Sales of Traditional Toys and Games by Demographic: % Value 2018-2023

Table 19 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2018-2023

Headlines

Prospects

Digital Video Games Software Drives the Growth, While Mobile Gaming Is the Most Loved Category of Digital Video Games Software

Ar/vr Headsets Slowly Securing A Share of Consumer Spending on Entertainment

Competitive Landscape

Sony India Pvt Ltd Dominates the Video Games Industry

Games Developed by Indian Developers Find Audience Due To Localisation

Category Data

Table 20 Sales of Video Games by Category: Value 2013-2018

Table 21 Sales of Video Games by Category: % Value Growth 2013-2018

Table 22 NBO Company Shares of Video Games: % Value 2014-2018

Table 23 LBN Brand Shares of Video Games: % Value 2015-2018

Table 24 NBO Company Shares of Video Games Hardware: % Value 2014-2018

Table 25 LBN Brand Shares of Video Games Hardware: % Value 2015-2018

Table 26 NBO Company Shares of Video Games Software: % Value 2014-2018

Table 27 LBN Brand Shares of Video Games Software: % Value 2015-2018

Table 28 Distribution of Video Games by Format: % Value 2013-2018

Table 29 Distribution of Video Games Hardware by Format: % Value 2013-2018

Table 30 Distribution of Video Games Software by Format: % Value 2013-2018

Table 31 Distribution of Video Games Software (Physical) by Format: % Value 2013-2018

Table 32 Distribution of Video Games Software (Digital) by Format: % Value 2013-2018

Table 33 Forecast Sales of Video Games by Category: Value 2018-2023

Table 34 Forecast Sales of Video Games by Category: % Value Growth 2018-2023