Global mixed reality market is expected to reach $5,436.7 million by 2026, representing an astonishing 2019-2026 CAGR of 51.5% driven by the fast adoption of mixed reality technology across many industrial sectors.
Highlighted with 73 tables and 65 figures, this 150-page report "Global Mixed Reality Market 2020-2026 by Offering, Device Type, End-user, and Region: Trend Forecast and Growth Opportunity" is based on a comprehensive research of the entire global mixed reality market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical data for 2016-2019 with 2019 as the base year, estimates for 2020, and forecasts for 2020-2026. (Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter's Fiver Forces
The trend and outlook of global market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify global mixed reality market in every aspect of the classification from perspectives of Offering, Device Type, End-user, and Region.
Based on offering, the global market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Hardware (further segmented into Power Units, Semiconductor Components, Sensors, Other Hardware)
• Software
Based on device type, the global market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Wireless Head Mounted Display
• Wired Head Mounted Display
Based on end-user, the global market is segmented into the following sub-markets with annual revenue for 2016-2026 included in each section.
• Industrial Sector
• Education
• Entertainment & Gaming
• Healthcare
• Architecture
• Aerospace & Defense
• Other End-users
Geographically, the following regions together with the listed national/local markets are fully investigated:
• APAC (Japan, China, South Korea, Australia, India, and Rest of APAC; Rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)
• Europe (Germany, UK, France, Spain, Italy, Rest of Europe; Rest of Europe is further segmented into Russia, Denmark, Austria, Norway, Sweden, The Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania)
• North America (U.S. and Canada)
• Latin America (Brazil, Mexico, Argentina, Rest of Latin America)
• RoW (Saudi Arabia, UAE, South Africa)
For each of the aforementioned regions and countries, market analysis and revenue data are available for 2016-2026. The breakdown of all regional markets by country and split of major national markets by Offering, Device Type, and End-user over the study years (2016-2026) are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in global mixed reality market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players:
Acer Inc.
Amber Garage (Holokit)
Apple Inc
AsusTek Computer Inc.
Atheer
Canon, Inc.
DAQRI
Dell Technologies Inc.
Eon Reality, Inc.
Facebook
Google Inc.
Hewlett Packard Enterprise Company
HTC Corporation
Infinity Augmented Reality, Inc.
Intel Corporation
Magic Leap, Inc.
Meta Company
Microsoft Corporation
Occipital Inc.
Oculus VR, LLC
Osterhout Design Group
Recon Instruments
Samsung Electronics Company Limited
Seiko Epson Corporation
(Please Note: The report will be updated before delivery to make sure that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
1 Introduction 8
1.1 Industry Definition and Research Scope 8
1.1.1 Industry Definition 8
1.1.2 Research Scope 9
1.2 Research Methodology 11
1.2.1 Overview of Market Research Methodology 11
1.2.2 Market Assumption 12
1.2.3 Secondary Data 12
1.2.4 Primary Data 12
1.2.5 Data Filtration and Model Design 13
1.2.6 Market Size/Share Estimation 14
1.2.7 Research Limitations 15
1.3 Executive Summary 16
2 Market Overview and Dynamics 18
2.1 Market Size and Forecast 18
2.2 Major Growth Drivers 19
2.3 Market Restraints and Challenges 22
2.4 Emerging Opportunities and Market Trends 25
2.5 Porter's Fiver Forces Analysis 28
3 Segmentation of Global Market by Offering 32
3.1 Market Overview by Offering 32
3.2 Hardware 34
3.3 Software 35
4 Segmentation of Global Market by Device Type 36
4.1 Market Overview by Device Type 36
4.2 Wireless Head Mounted Display 38
4.3 Wired Head Mounted Display 39
5 Segmentation of Global Market by End-user 40
5.1 Market Overview by End-user 40
5.2 Industrial Sector 42
5.3 Education 43
5.4 Entertainment & Gaming 44
5.5 Healthcare 45
5.6 Architecture 46
5.7 Aerospace & Defense 47
5.8 Other End-users 48
6 Segmentation of Global Market by Region 49
6.1 Geographic Market Overview 2016-2026 49
6.2 North America Market 2016-2026 by Country 53
6.2.1 Overview of North America Market 53
6.2.2 U.S. Market 56
6.2.3 Canadian Market 60
6.3 European Market 2016-2026 by Country 62
6.3.1 Overview of European Market 62
6.3.2 Germany 65
6.3.3 UK 67
6.3.4 France 69
6.3.5 Spain 71
6.3.6 Italy 73
6.3.7 Rest of European Market 75
6.4 Asia-Pacific Market 2016-2026 by Country 77
6.4.1 Overview of Asia-Pacific Market 77
6.4.2 Japan 80
6.4.3 China 83
6.4.4 Australia 85
6.4.5 India 87
6.4.6 South Korea 89
6.4.7 Rest of APAC Region 91
6.5 Latin America Market 2016-2026 by Country 93
6.5.1 Argentina 96
6.5.2 Brazil 98
6.5.3 Mexico 100
6.5.4 Rest of Latin America Market 102
6.6 Rest of World Market 2016-2026 by Country 103
6.6.1 UAE 106
6.6.2 Saudi Arabia 108
6.6.3 South Africa 110
6.6.4 Other National Markets 112
7 Competitive Landscape 113
7.1 Overview of Key Vendors 113
7.2 New Product Launch, Partnership, Investment, and M&A 117
7.3 Company Profiles 119
Acer Inc. 119
Amber Garage (Holokit) 121
Apple Inc 122
AsusTek Computer Inc. 123
Atheer 124
Canon, Inc. 125
DAQRI 126
Dell Technologies Inc. 127
Eon Reality, Inc. 128
Facebook 129
Google Inc. 130
Hewlett Packard Enterprise Company 131
HTC Corporation 132
Infinity Augmented Reality, Inc. 133
Intel Corporation 134
Magic Leap, Inc. 135
Meta Company 136
Microsoft Corporation 137
Occipital Inc. 138
Oculus VR, LLC 139
Osterhout Design Group 140
Recon Instruments 141
Samsung Electronics Company Limited 142
Seiko Epson Corporation 143
8 Investing in Global Market: Risk Assessment and Management 144
8.1 Risk Evaluation of Global Market 144
8.2 Critical Success Factors (CSFs) 147
Related Reports and Products 150
Table 1. Snapshot of Global Mixed Reality Market, 2019-2026 17
Table 2. Main Product Trends and Market Opportunities in Global Mixed Reality Market 25
Table 3. Global Mixed Reality Market by Offering, 2016-2026, $ mn 32
Table 4. Global Mixed Reality Market: Hardware by Component, 2016-2026, $ mn 34
Table 5. Global Mixed Reality Market by Device Type, 2016-2026, $ mn 36
Table 6. Global Mixed Reality Market by End-user, 2016-2026, $ mn 40
Table 7. Global Mixed Reality Market by Region, 2016-2026, $ mn 50
Table 8. Leading National Mixed Reality Market, 2019 and 2026, $ mn 52
Table 9. North America Mixed Reality Market by Country, 2016-2026, $ mn 55
Table 10. U.S. Mixed Reality Market by Offering, 2016-2026, $ mn 58
Table 11. U.S. Mixed Reality Market by Device Type, 2016-2026, $ mn 58
Table 12. U.S. Mixed Reality Market by End-user, 2016-2026, $ mn 58
Table 13. Canada Mixed Reality Market by Offering, 2016-2026, $ mn 61
Table 14. Canada Mixed Reality Market by Device Type, 2016-2026, $ mn 61
Table 15. Canada Mixed Reality Market by End-user, 2016-2026, $ mn 61
Table 16. Europe Mixed Reality Market by Country, 2016-2026, $ mn 64
Table 17. Germany Mixed Reality Market by Offering, 2016-2026, $ mn 66
Table 18. Germany Mixed Reality Market by Device Type, 2016-2026, $ mn 66
Table 19. Germany Mixed Reality Market by End-user, 2016-2026, $ mn 66
Table 20. UK Mixed Reality Market by Offering, 2016-2026, $ mn 68
Table 21. UK Mixed Reality Market by Device Type, 2016-2026, $ mn 68
Table 22. UK Mixed Reality Market by End-user, 2016-2026, $ mn 68
Table 23. France Mixed Reality Market by Offering, 2016-2026, $ mn 70
Table 24. France Mixed Reality Market by Device Type, 2016-2026, $ mn 70
Table 25. France Mixed Reality Market by End-user, 2016-2026, $ mn 70
Table 26. Spain Mixed Reality Market by Offering, 2016-2026, $ mn 72
Table 27. Spain Mixed Reality Market by Device Type, 2016-2026, $ mn 72
Table 28. Spain Mixed Reality Market by End-user, 2016-2026, $ mn 72
Table 29. Italy Mixed Reality Market by Offering, 2016-2026, $ mn 74
Table 30. Italy Mixed Reality Market by Device Type, 2016-2026, $ mn 74
Table 31. Italy Mixed Reality Market by End-user, 2016-2026, $ mn 74
Table 32. Mixed Reality Market in Rest of Europe by Country, 2016-2026, $ mn 76
Table 33. APAC Mixed Reality Market by Country, 2016-2026, $ mn 79
Table 34. Japan Mixed Reality Market by Offering, 2016-2026, $ mn 82
Table 35. Japan Mixed Reality Market by Device Type, 2016-2026, $ mn 82
Table 36. Japan Mixed Reality Market by End-user, 2016-2026, $ mn 82
Table 37. China Mixed Reality Market by Offering, 2016-2026, $ mn 84
Table 38. China Mixed Reality Market by Device Type, 2016-2026, $ mn 84
Table 39. China Mixed Reality Market by End-user, 2016-2026, $ mn 84
Table 40. Australia Mixed Reality Market by Offering, 2016-2026, $ mn 86
Table 41. Australia Mixed Reality Market by Device Type, 2016-2026, $ mn 86
Table 42. Australia Mixed Reality Market by End-user, 2016-2026, $ mn 86
Table 43. India Mixed Reality Market by Offering, 2016-2026, $ mn 88
Table 44. India Mixed Reality Market by Device Type, 2016-2026, $ mn 88
Table 45. India Mixed Reality Market by End-user, 2016-2026, $ mn 88
Table 46. South Korea Mixed Reality Market by Offering, 2016-2026, $ mn 90
Table 47. South Korea Mixed Reality Market by Device Type, 2016-2026, $ mn 90
Table 48. South Korea Mixed Reality Market by End-user, 2016-2026, $ mn 90
Table 49. Mixed Reality Market in Rest of APAC by Country, 2016-2026, $ mn 92
Table 50. Latin America Mixed Reality Market by Country, 2016-2026, $ mn 95
Table 51. Argentina Mixed Reality Market by Offering, 2016-2026, $ mn 97
Table 52. Argentina Mixed Reality Market by Device Type, 2016-2026, $ mn 97
Table 53. Argentina Mixed Reality Market by End-user, 2016-2026, $ mn 97
Table 54. Brazil Mixed Reality Market by Offering, 2016-2026, $ mn 99
Table 55. Brazil Mixed Reality Market by Device Type, 2016-2026, $ mn 99
Table 56. Brazil Mixed Reality Market by End-user, 2016-2026, $ mn 99
Table 57. Mexico Mixed Reality Market by Offering, 2016-2026, $ mn 101
Table 58. Mexico Mixed Reality Market by Device Type, 2016-2026, $ mn 101
Table 59. Mexico Mixed Reality Market by End-user, 2016-2026, $ mn 101
Table 60. RoW Mixed Reality Market by Country, 2016-2026, $ mn 105
Table 61. UAE Mixed Reality Market by Offering, 2016-2026, $ mn 107
Table 62. UAE Mixed Reality Market by Device Type, 2016-2026, $ mn 107
Table 63. UAE Mixed Reality Market by End-user, 2016-2026, $ mn 107
Table 64. Saudi Arabia Mixed Reality Market by Offering, 2016-2026, $ mn 109
Table 65. Saudi Arabia Mixed Reality Market by Device Type, 2016-2026, $ mn 109
Table 66. Saudi Arabia Mixed Reality Market by End-user, 2016-2026, $ mn 109
Table 67. South Africa Mixed Reality Market by Offering, 2016-2026, $ mn 111
Table 68. South Africa Mixed Reality Market by Device Type, 2016-2026, $ mn 111
Table 69. South Africa Mixed Reality Market by End-user, 2016-2026, $ mn 111
Table 70. Global Mixed Reality Market by Key Vendor, 2019, $ mn 115
Table 71. Key Financials of Acer Inc., 2016-2018, $ mn 120
Table 72. Risk Evaluation for Investing in Global Market, 2019-2026 145
Table 73. Critical Success Factors and Key Takeaways 148
Figure 1. Research Method Flow Chart 11
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 14
Figure 3. Global Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 16
Figure 4. Global Mixed Reality Market, 2016-2026, $ mn 18
Figure 5. Primary Drivers and Impact Factors of Global Mixed Reality Market 19
Figure 6. Primary Restraints and Impact Factors of Global Mixed Reality Market 22
Figure 7. Porter's Fiver Forces Analysis of Global Mixed Reality Market 28
Figure 8. Breakdown of Global Mixed Reality Market by Offering, 2019-2026, % of Revenue 32
Figure 9. Contribution to Global 2020-2026 Cumulative Revenue by Offering, Value ($ mn) and Share (%) 33
Figure 10. Global Mixed Reality Market: Hardware, 2016-2026, $ mn 34
Figure 11. Global Mixed Reality Market: Software, 2016-2026, $ mn 35
Figure 12. Breakdown of Global Mixed Reality Market by Device Type, 2019-2026, % of Revenue 36
Figure 13. Contribution to Global 2020-2026 Cumulative Revenue by Device Type, Value ($ mn) and Share (%) 37
Figure 14. Global Mixed Reality Market: Wireless Head Mounted Display, 2016-2026, $ mn 38
Figure 15. Global Mixed Reality Market: Wired Head Mounted Display, 2016-2026, $ mn 39
Figure 16. Breakdown of Global Mixed Reality Market by End-user, 2019-2026, % of Revenue 40
Figure 17. Contribution to Global 2020-2026 Cumulative Revenue by End-user, Value ($ mn) and Share (%) 41
Figure 18. Global Mixed Reality Market: Industrial Sector, 2016-2026, $ mn 42
Figure 19. Global Mixed Reality Market: Education, 2016-2026, $ mn 43
Figure 20. Global Mixed Reality Market: Entertainment & Gaming, 2016-2026, $ mn 44
Figure 21. Global Mixed Reality Market: Healthcare, 2016-2026, $ mn 45
Figure 22. Global Mixed Reality Market: Architecture, 2016-2026, $ mn 46
Figure 23. Global Mixed Reality Market: Aerospace & Defense, 2016-2026, $ mn 47
Figure 24. Global Mixed Reality Market: Other End-users, 2016-2026, $ mn 48
Figure 25. Global Market Snapshot by Region 49
Figure 26. Geographic Spread of Worldwide Mixed Reality Market, 2019-2026, % of Revenue 50
Figure 27. Contribution to Global 2020-2026 Cumulative Revenue by Region, Value ($ mn) and Share (%) 51
Figure 28. North American Mixed Reality Market, 2016-2026, $ mn 54
Figure 29. Breakdown of North America Mixed Reality Market by Country, 2019 and 2026, % of Revenue 54
Figure 30. Contribution to North America 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 55
Figure 31. U.S. Mixed Reality Market, 2016-2026, $ mn 57
Figure 32. Canada Mixed Reality Market, 2016-2026, $ mn 60
Figure 33. European Mixed Reality Market, 2016-2026, $ mn 63
Figure 34. Breakdown of European Mixed Reality Market by Country, 2019 and 2026, % of Revenue 63
Figure 35. Contribution to Europe 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 64
Figure 36. Mixed Reality Market in Germany, 2016-2026, $ mn 65
Figure 37. Mixed Reality Market in UK, 2016-2026, $ mn 67
Figure 38. Mixed Reality Market in France, 2016-2026, $ mn 69
Figure 39. Mixed Reality Market in Spain, 2016-2026, $ mn 71
Figure 40. Mixed Reality Market in Italy, 2016-2026, $ mn 73
Figure 41. Mixed Reality Market in Rest of Europe, 2016-2026, $ mn 75
Figure 42. Asia-Pacific Mixed Reality Market, 2016-2026, $ mn 78
Figure 43. Breakdown of APAC Mixed Reality Market by Country, 2019 and 2026, % of Revenue 78
Figure 44. Contribution to APAC 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 79
Figure 45. Mixed Reality Market in Japan, 2016-2026, $ mn 81
Figure 46. Mixed Reality Market in China, 2016-2026, $ mn 83
Figure 47. Mixed Reality Market in Australia, 2016-2026, $ mn 85
Figure 48. Mixed Reality Market in India, 2016-2026, $ mn 87
Figure 49. Mixed Reality Market in South Korea, 2016-2026, $ mn 89
Figure 50. Mixed Reality Market in Rest of APAC, 2016-2026, $ mn 91
Figure 51. Latin America Mixed Reality Market, 2016-2026, $ mn 94
Figure 52. Breakdown of Latin America Mixed Reality Market by Country, 2019 and 2026, % of Revenue 94
Figure 53. Contribution to Latin America 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 95
Figure 54. Mixed Reality Market in Argentina, 2016-2026, $ mn 96
Figure 55. Mixed Reality Market in Brazil, 2016-2026, $ mn 98
Figure 56. Mixed Reality Market in Mexico, 2016-2026, $ mn 100
Figure 57. Mixed Reality Market in Rest of Latin America, 2016-2026, $ mn 102
Figure 58. Mixed Reality Market in Rest of the World (RoW), 2016-2026, $ mn 104
Figure 59. Breakdown of RoW Mixed Reality Market by Country, 2019 and 2026, % of Revenue 104
Figure 60. Contribution to RoW 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 105
Figure 61. Mixed Reality Market in UAE, 2016-2026, $ mn 106
Figure 62. Mixed Reality Market in Saudi Arabia, 2016-2026, $ mn 108
Figure 63. Mixed Reality Market in South Africa, 2016-2026, $ mn 110
Figure 64. Growth Stage of Global Mixed Reality Industry over the Forecast Period 113
Figure 65. SWOT Analysis of Acer Inc. 120
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