Immense growth in the digital gaming market is driven primarily by the rise in active gamers, increased internet and smartphone penetration, and new technologies that enhance gaming experiences. All these will aid the market to reach approximately USD 272.2 Bn by 2022, expanding at a compound annual growth rate (CAGR) of 18.97% during 2017-2022.
Platform segment insights:
Mobile gaming expanded at a staggering rate in the past few years, occupying the largest section in 2017 (43%). This share is expected to increase further to reach 56% in 2022 owing to low entry barrier for game developers, proliferation of smartphones, and incentives for making higher revenues through in-app purchases. The growth of console games will depend on the launch of new generation consoles, advanced features such as motion sensors, processors, etc., and increased digital distribution. In 2017, more than 40% of the console sale occurred through digital downloads. PC games occupied 28% of the market share in 2017, and are presently dominated by serious gamers.
Revenue model segment insights:
The freemium model has a clear advantage over the other revenue models as it allows access to free gaming content. It occupied a share of 47% in 2014. However, in 2017, the share dropped to 39%. In the same year, the pay-to-play subscription model took the largest share of the pie because of its higher perceived value by the customers. Since most serious gamers go for this model, the chances of sticking to the model are higher.
Regional insights:
The Asia-Pacific was the largest regional market for digital gaming in 2017, controlling 61% of the global market. It is also the largest market for mobile gaming. Improvement in technology and rapid shift of consumers from 2G to 4G have resulted in increased user base for digitally-downloadable gaming content, and other live game formats such as massively multiplayer online (MMO) and eSports. Increase in consumer spending on games, high interest in eSports, AR/VR games, and digitally downloadable content are driving the market in North America, which occupied a share of 20% in 2017. Funding in European gaming firms, particularly by Chinese acquirers are primarily driving the European gaming market.
Companies covered:
1. Activision Blizzard
2. Electronic Arts
3. Take-Two Interactive
4. Ubisoft
5. Zynga
6. Nintendo
7. GungHo Online
8. NCSoft
9. Sony Corporation
10. Microsoft Corporation
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Chapter 1. Executive summary
1.1. Market scope and segmentation
1.2. Key questions answered
1.3. Executive summary
Chapter 2. Global digital gaming market - overview
2.1. Global market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), geography-wise market revenue (USD Bn), and market attractiveness analysis
2.2. Global market drivers
2.3. Global market trends
2.4. Global market challenges
2.5. Value chain analysis
2.6. Distribution channel analysis: four major companies
2.7. Porter's five forces analysis
2.8. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factors
2.9. Market segmentation based on revenue models (freemium, pay to play, and advertising) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factors
Chapter 3. North America digital gaming market
3.1. Regional market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), and key observations
3.2. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factors
Chapter 4. Europe digital gaming market
4.1. Regional market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), and key observations
4.2. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factor
Chapter 5. Asia-Pacific digital gaming market
5.1. Regional market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), and key observations
5.2. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factor
Chapter 6. Latin America digital gaming market
6.1. Regional market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), and key observations
6.2. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factor
Chapter 7. The Middle East and Africa digital gaming market
7.1. Regional market overview - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), and key observations
7.2. Market segmentation based on platforms (PC games, mobile games, and console games) - historical (2014-2016) and forecasted (2017-2022) market size (USD Bn), market observations, and influencing factor
Chapter 8. Global digital gaming market - spend analysis
8.1. Paying players' share - based on platform
8.2. PC games - average spending and payers
8.3. Mobile games - average spending and payers
8.4. Console games - average spending and payers
8.5. Spend analysis - based on regions
Chapter 9. Competitive landscape
9.1. Activision Blizzard
9.1.a. Company snapshot
9.1.b. Major game titles
9.1.c. Growth strategy
9.1.d. Key numbers
9.1.e. Key initiatives
9.1.f. Geographical presence
Note: Similar information areas will be covered for the remaining competitors
9.2. Electronic Arts
9.3. Take - Two Interactive
9.4. Ubisoft
9.5. Zynga
9.6. Nintendo
9.7. GungHo Online
9.8. NCSoft
9.9. Sony Corporation
9.10. Microsoft Corporation
Chapter 10 Conclusion
10.1. Future outlook
Appendix
• List of tables
• Research methodology
• Assumptions
• About Netscribes Inc.
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Price : US$ 3500 |
Date : Nov 2024 |
Category : Services |
Pages : 139 |
Price : US$ 3500 |
Date : Nov 2024 |
Category : Services |
Pages : 139 |