Depilatories in Germany

  • Report Code : 853402
  • Pages : 22
  • Published On : Sep 2022
  • Industry : Consumer Goods and Retail
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After experiencing a decline in 2020, retail value sales of depilatories continued to fall during 2021, still suffering from fewer trips outside the home. The reduced need to head outside the home for work, exercise or social activities led to a decline in demand for depilatories, since there was considered to be less need to groom and shave on such a frequent basis as before. Although there were certain months during the year before the outbreak of the Delta wave when consumers started to spend...

Euromonitor International's Depilatories in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Depilatories in Germany
Euromonitor International
September 2022

List Of Contents And Tables

DEPILATORIES IN GERMANY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales of depilatories continue to decline in 2021
Growing range of epilation devices puts pressure on depilatories
Stable competitive landscape, with minimal movements in the ranking
PROSPECTS AND OPPORTUNITIES
Women's razors and blades to remain most popular, despite increasing concerns over sustainability
Nevertheless, value for money razors and blades set to drive growth
Greater fragmentation expected as consumers seek alternative treatments online
CATEGORY DATA
Table 1 Sales of Depilatories by Category: Value 2016-2021
Table 2 Sales of Depilatories by Category: % Value Growth 2016-2021
Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2017-2021
Table 4 NBO Company Shares of Depilatories: % Value 2017-2021
Table 5 LBN Brand Shares of Depilatories: % Value 2018-2021
Table 6 Forecast Sales of Depilatories by Category: Value 2021-2026
Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2021-2026
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
BEAUTY AND PERSONAL CARE IN GERMANY
EXECUTIVE SUMMARY
Beauty and personal care in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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