Dairy Products and Alternatives in France

Dairy Products and Alternatives in France
Euromonitor International
September 2022

List Of Contents And Tables

DAIRY PRODUCTS AND ALTERNATIVES IN FRANCE
EXECUTIVE SUMMARY
Dairy products and alternatives in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2017-2022
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2018-2022
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2019-2022
Table 5 Penetration of Private Label by Category: % Value 2017-2022
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2017-2022
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2022-2027
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2022-2027
CHART 1 Dairy Products and Alternatives Value Sales Growth Scenarios: 2020-2027
CHART 2 Dairy Products and Alternatives Impact of Drivers on Value Sales: 2020-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Stagnant birth rate negatively affects baby food, but special baby milk formula records positive current value growth
Organic and local provenance trends continue apace in France, as parents seek to provide their babies with the best quality food
Two players collectively dominate baby food, but smaller names continue to penetrate the category with organic offerings
PROSPECTS AND OPPORTUNITIES
Baby food will continue to falter in retail volume terms in the coming years, but modest current value growth is expected as players innovate
New and unusual ingredients draw parents' attention
Plant-based, organic and local options will gain popularity in France over the forecast period
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2017-2022
Table 10 Sales of Baby Food by Category: Value 2017-2022
Table 11 Sales of Baby Food by Category: % Volume Growth 2017-2022
Table 12 Sales of Baby Food by Category: % Value Growth 2017-2022
Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2017-2022
Table 14 NBO Company Shares of Baby Food: % Value 2018-2022
Table 15 LBN Brand Shares of Baby Food: % Value 2019-2022
Table 16 Distribution of Baby Food by Format: % Value 2017-2022
Table 17 Forecast Sales of Baby Food by Category: Volume 2022-2027
Table 18 Forecast Sales of Baby Food by Category: Value 2022-2027
Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2022-2027
Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2022-2027
BUTTER AND SPREADS IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Mixed performance for butter and spreads as a return to eating outside of the home boosts foodservice volume but impacts retail volume sales
Groupe Lactalis retails the lead in butter in 2022, but more regional options continue to gain popularity and value share
E-commerce gains ground thanks to the proliferation of delivery services and the consumer desire for convenience
PROSPECTS AND OPPORTUNITIES
Large players will face increasing competition from local artisanal producers in the years ahead
Butter is set to be the winner in current volume and value terms, thanks to its natural profile
Cooking fats will see a decline, while spreads will become increasingly healthy in profile as players seek to compete with butter
CATEGORY DATA
Table 21 Sales of Butter and Spreads by Category: Volume 2017-2022
Table 22 Sales of Butter and Spreads by Category: Value 2017-2022
Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2017-2022
Table 24 Sales of Butter and Spreads by Category: % Value Growth 2017-2022
Table 25 NBO Company Shares of Butter and Spreads: % Value 2018-2022
Table 26 LBN Brand Shares of Butter and Spreads: % Value 2019-2022
Table 27 Distribution of Butter and Spreads by Format: % Value 2017-2022
Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2022-2027
Table 29 Forecast Sales of Butter and Spreads by Category: Value 2022-2027
Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2022-2027
Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2022-2027
CHEESE IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Soaring inflation drives up retail current value sales of cheese in 2022
Cost-of-living crisis benefits private label
Major producers continue to expand portfolios to address the increasing demand for organic produce
PROSPECTS AND OPPORTUNITIES
New strategies will be needed to attract younger consumers and maintain interest in the coming years
Organic cheese will penetrate foodservice, while large retailers will expand their existing ranges
Nutri-score poses a threat to PDO cheese producers
CATEGORY DATA
Table 32 Sales of Cheese by Category: Volume 2017-2022
Table 33 Sales of Cheese by Category: Value 2017-2022
Table 34 Sales of Cheese by Category: % Volume Growth 2017-2022
Table 35 Sales of Cheese by Category: % Value Growth 2017-2022
Table 36 Sales of Spreadable Processed Cheese by Type: % Value 2017-2022
Table 37 Sales of Soft Cheese by Type: % Value 2017-2022
Table 38 Sales of Hard Cheese by Type: % Value 2017-2022
Table 39 NBO Company Shares of Cheese: % Value 2018-2022
Table 40 LBN Brand Shares of Cheese: % Value 2019-2022
Table 41 Distribution of Cheese by Format: % Value 2017-2022
Table 42 Forecast Sales of Cheese by Category: Volume 2022-2027
Table 43 Forecast Sales of Cheese by Category: Value 2022-2027
Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2022-2027
Table 45 Forecast Sales of Cheese by Category: % Value Growth 2022-2027
DRINKING MILK PRODUCTS IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Mixed performance for drinking milk products in 2022 as consumer habits shift
Rising raw material costs drive up prices of drinking milk products
Consumers show an increasing preference for cow's milk brands that offer fair prices to farmers
PROSPECTS AND OPPORTUNITIES
Players will capitalise on consumer demand for accountability and traceability in the coming years
Goat's and sheep's milk offer scope for growth, but prices may be prohibitive for price-sensitive consumers
Hybrid drinking milk products, consisting of both cow's milk and plant-based milk alternatives, make an appearance at grocery stores in France
CATEGORY DATA
Table 46 Sales of Drinking Milk Products by Category: Volume 2017-2022
Table 47 Sales of Drinking Milk Products by Category: Value 2017-2022
Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2017-2022
Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2017-2022
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2018-2022
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2019-2022
Table 52 Distribution of Drinking Milk Products by Format: % Value 2017-2022
Table 53 Forecast Sales of Drinking Milk Products Products by Category: Volume 2022-2027
Table 54 Forecast Sales of Drinking Milk Products Products by Category: Value 2022-2027
Table 55 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2022-2027
Table 56 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2022-2027
YOGHURT AND SOUR MILK PRODUCTS IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Mixed picture for yoghurt and sour milk products in 2022 as foodservice gets a boost at the expense of retail volume sales
Danone retains overall leadership but experiences growing competition from smaller brands with premium health-positioned options
E-commerce gains ground at the expense of other retail channels in 2022
PROSPECTS AND OPPORTUNITIES
Organic products and reduced packaging trends will continue to gain ground in the years ahead, despite ongoing economic uncertainty
Consumers show an increasing preference for yoghurt brands that offer fair prices to farmers
Overall declining demand in retail volume terms will be offset by positive growth in foodservice
CATEGORY DATA
Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2017-2022
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2017-2022
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2017-2022
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2017-2022
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2017-2022
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2018-2022
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2019-2022
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2017-2022
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2022-2027
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2022-2027
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2022-2027
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2022-2027
OTHER DAIRY IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
A return to eating out of the home supports foodservice recovery, while retail value and volume growth falter once again
Organic products remain popular
Danone France SA and Lactalis Nestlé Produits Frais lead in 2022, but private label retains the largest combined overall share
PROSPECTS AND OPPORTUNITIES
Private label will continue to appeal, thanks to its ability to offer good value for money
Sheep's and goat's milk variants and a reduction in processing are likely to become increasingly attractive
EU directive on health claims and Nutri-score will exert a growing influence over consumer choices
CATEGORY DATA
Table 69 Sales of Other Dairy by Category: Volume 2017-2022
Table 70 Sales of Other Dairy by Category: Value 2017-2022
Table 71 Sales of Other Dairy by Category: % Volume Growth 2017-2022
Table 72 Sales of Other Dairy by Category: % Value Growth 2017-2022
Table 73 Sales of Cream by Type: % Value 2017-2022
Table 74 NBO Company Shares of Other Dairy: % Value 2018-2022
Table 75 LBN Brand Shares of Other Dairy: % Value 2019-2022
Table 76 Distribution of Other Dairy by Format: % Value 2017-2022
Table 77 Forecast Sales of Other Dairy by Category: Volume 2022-2027
Table 78 Forecast Sales of Other Dairy by Category: Value 2022-2027
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2022-2027
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2022-2027
PLANT-BASED DAIRY IN FRANCE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Plant-based milk sees a slowdown in sales growth as the category reaches maturity, while plant-based cheese and yoghurt see a rapid acceleration as consumers switch from animal-based dairy towards plant-based options
Plant-based cheese thrives despite regulatory restrictions on labelling
Bjorg & Cie is the leading player in plant-based dairy thanks to its leading position in plant-based milk
PROSPECTS AND OPPORTUNITIES
Protein remains an area of focus in plant-based dairy
The arrival of large dairy companies in plant-based dairy will force smaller producers to differentiate their products
Larger dairy companies launch full ranges of plant-based dairy products
CATEGORY DATA
Table 81 Sales of Plant-Based Dairy by Category: Volume 2017-2022
Table 82 Sales of Plant-Based Dairy by Category: Value 2017-2022
Table 83 Sales of Plant-Based Dairy by Category: % Volume Growth 2017-2022
Table 84 Sales of Plant-Based Dairy by Category: % Value Growth 2017-2022
Table 85 Sales of Other Plant-Based Milk by Type: % Value 2019-2022
Table 86 NBO Company Shares of Plant-Based Dairy: % Value 2018-2022
Table 87 LBN Brand Shares of Plant-Based Dairy: % Value 2019-2022
Table 88 Distribution of Plant-Based Dairy by Format: % Value 2017-2022
Table 89 Forecast Sales of Plant-Based Dairy by Category: Volume 2022-2027
Table 90 Forecast Sales of Plant-Based Dairy by Category: Value 2022-2027
Table 91 Forecast Sales of Plant-Based Dairy by Category: % Volume Growth 2022-2027
Table 92 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2022-2027