The new report, 'Fitness Equipment Market in India', elaborates the growing trend towards looking fit and well groomed which in turn is propelling health and wellness business in India.
The Indian fitness market is clearly dominated by foreign players which get channeled through the numerous distributors and retailers spread across the country. The fitness equipment is seeing a considerable rise in demand as its demand is moving out from gymnasiums and health clubs to corporate offices and households.
Favorable demographics with growing disposable income in the hands of younger population are the key factors that is steering ahead the fitness market in the country. Online shopping and teleshopping are setting the trend for hassle free purchase of equipment. Fitness equipment face a restricted demand due to its high price, however it is the seasonal discounts that bring equipment within affordability and hence attracts sizeable demand.
Indian manufacturers could take advantage of the growing trend of fitness consciousness among Indian population that is currently hovered by foreign brands. The Indian manufacturers can take advantage of the relatively under penetrated Indian fitness market by investing significantly in R&D to raise equipment reliability.

Slide 1: Executive Summary

Macro Economic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2009-10 - 2012-13), Inflation Rate: Monthly (Oct 2012 - Mar 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Sep 2011 - Feb 2012), Exchange Rate: Monthly (Nov 2012- Apr 2013)
Slide 4: Lending Rate: Annual (2008-09 - 2011-12), Trade Balance: Annual (2009-10 - 2012-13), FDI Annual (2009-10 - 2012-13)

Introduction
Slide 5: Fitness equipment - Segmentation
Slide 6: Fitness equipment - Business Models

Market Overview
Slide 7: Fitness equipment market - Overview, Market Size & Growth (2012 to 2017e)
Slide 8: Regional demand for equipment
Slide 9-10: Demand and supply analysis of fitness equipment
Slide 11: Fitness equipment price range

Export & Import
Slide 12: EXIM: Gymnasium & athletics equipment
Slide 13: Taxes and duty components on import of fitness equipment
Slide 14: Fitness equipment sales segmentation by foreign and domestic

Drivers & Challenges
Slide 15: Drivers & Challenges - Summary
Slide 16-21: Drivers
Slide 22-24: Challenges

Business Channel
Slide 25: Distribution channel
Slide 26-27: Business specification of fitness equipment dealership and retailer

Key Trends
Slide 28: Summary
Slide 29-30: Trends

Competitive Landscape
Slide 31: Porter's Five Forces Analysis
Slide 32-34: Competitive Benchmarking
Slide 35-84: Major Private Players

Major Dealers
Slide 85-87: Brief profile of major dealers

Recent Developments
Slide 88: Recent developments in the Indian fitness market

Strategic Insights
Slide 89: Strategic Insights

Appendix
Slide 116: Appendix
Slide 117: Sources of Information

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