Europe augmented reality and virtual reality market in healthcare industry accounts for $507.61 million in 2019 and will grow at a 2019-2026 CAGR of over 36%, representing the second largest healthcare AR and VR regional market in the world.
Highlighted with 37 tables and 48 figures, this 132-page report "Europe Healthcare Augmented Reality and Virtual Reality Market by Technology, Offering, Device Type, Application, End-user, and Country 2019-2026: Trend Forecast and Growth Opportunity" is based on a comprehensive research of the entire Europe healthcare AR and VR market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical market data for 2015-2018, revenue estimates for 2019, and forecasts from 2020 till 2026. (Please note: The report will be updated before delivery if necessary, so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter's Fiver Forces
The trend and outlook of Europe market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify Europe healthcare augmented reality and virtual reality market in every aspect of the classification from perspectives of Technology, Offering, Device Type, Application, End-user, and Country.
Based on technology, the Europe market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.
• Augmented Reality (AR)
o Marker-based Augmented Reality (further segmented into Passive Marker and Active Marker)
o Markerless Augmented Reality (further segmented into Model based Tracking and Image based Processing)
• Virtual Reality (VR)
o Nonimmersive Technology
o Semi-Immersive and Fully Immersive Technology
Based on offering, the Europe market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.
• Hardware
o Sensors
o Semiconductor Component
o Displays and Projectors
o Position Trackers
o Cameras
o Others
• Software
o Software Developer Kits
o Imaging Solutions
o Enterprise Solutions
o Content Platforms
o Others
• Service
o Cloud Services
o System Integration
o Consulting
o Others
Based on device type, the Europe market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.
• Augmented Reality Devices
o Head-Mounted Display (HMD)
o Handheld Device
• Virtual Reality Devices
o Head-Mounted Display (HMD)
o Gesture-Tracking Device
o Projector & Display Wall
Based on application, the Europe market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.
• Surgery
• Rehabilitation and Behavioral Neurology
• Pain Management
• Medical Training and Education
• Diagnosis
• Fitness Management
• Virtual Reality Expose Therapy (VRET)
• Others
Based on end-user, the Europe market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.
• Academic Institutes
• Hospitals and Clinics
• Research and Diagnostics Laboratories
• Pharma Companies and Research Centers
• Advertising and Government Agencies
• Other End Users
Geographically, the following national markets are fully investigated:
• Germany
• UK
• France
• Russia
• Italy
• Spain
• Rest of Europe
For each of the aforementioned regions and countries, detailed analysis and data for annual revenue are available for 2015-2026. The breakdown of key national markets by Technology, Application, and End-user over the forecast years are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in Europe healthcare augmented reality and virtual reality market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players:
Alphabet Inc
Artificial Life, Inc.
CAE Healthcare
EON Reality
Facebook
Foursquare Labs, Inc.
GE Healthcare
Hologic, Inc.
HTC
Immersion Corp
Intuitive Surgical Inc.
Medtronic
Microsoft
Orca Health
Philips Healthcare
Samsung
Siemens Healthcare
Simulab Corp
Sony
TheraSim, Inc.
VirtaMed
Vuzix Corp
(Please note: The report will be updated before delivery if necessary, so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
Table of Contents
1 Introduction 6
1.1 Industry Definition and Research Scope 6
1.1.1 Industry Definition 6
1.1.2 Research Scope 7
1.2 Research Methodology 9
1.2.1 Overview of Market Research Methodology 9
1.2.2 Market Assumption 10
1.2.3 Secondary Data 10
1.2.4 Primary Data 10
1.2.5 Data Filtration and Model Design 11
1.2.6 Market Size/Share Estimation 12
1.2.7 Research Limitations 13
1.3 Executive Summary 14
2 Market Overview and Qualitative Analysis 17
2.1 Market Size and Forecast 17
2.2 Major Growth Drivers 18
2.3 Market Restraints and Challenges 21
2.4 Emerging Opportunities and Market Trends 24
2.5 Porter's Fiver Forces Analysis 27
3 Segmentation of Europe Market by Technology 32
3.1 Market Overview by Technology 32
3.2 Europe Healthcare Augmented Reality (AR) Market 2015-2026 35
3.2.1 Marker-based Augmented Reality 37
3.2.2 Markerless Augmented Reality 38
3.3 Europe Healthcare Virtual Reality (VR) Market 2015-2026 39
3.3.1 Nonimmersive Technology 41
3.2.2 Semi-Immersive and Fully Immersive Technology 42
4 Segmentation of Europe Market by Offering 43
4.1 Market Overview by Offering 43
4.2 Europe Hardware Market of Healthcare AR and VR 2015-2026 46
4.3 Europe Software Market of Healthcare AR and VR 2015-2026 48
4.4 Europe Service Market of Healthcare AR and VR 2015-2026 50
5 Segmentation of Europe Market by Device Type 52
5.1 Market Overview by Device Type 52
5.2 Europe AR Devices Market 2015-2026 55
5.2.1 Head-Mounted Display (HMD) 57
5.2.2 Handheld Device 58
5.3 Europe VR Devices Market 2015-2026 59
5.3.1 Head-Mounted Display (HMD) 61
5.3.2 Gesture-Tracking Device 62
5.3.3 Projector & Display Wall 63
6 Segmentation of Europe Market by Application 64
6.1 Market Overview by Application 64
6.2 Europe Healthcare Augmented Reality and Virtual Reality Market for Surgery 2015-2026 67
6.3 Europe Healthcare Augmented Reality and Virtual Reality Market for Rehabilitation and Behavioral Neurology 2015-2026 68
6.4 Europe Healthcare Augmented Reality and Virtual Reality Market for Pain Management 2015-2026 69
6.5 Europe Healthcare Augmented Reality and Virtual Reality Market for Medical Training and Diagnosis 2015-2026 70
6.6 Europe Healthcare Augmented Reality and Virtual Reality Market for Diagnosis 2015-2026 71
6.7 Europe Healthcare Augmented Reality and Virtual Reality Market for Fitness Management 2015-2026 72
6.8 Europe Healthcare Augmented Reality and Virtual Reality Market for Virtual Reality Expose Therapy (VRET) 2015-2026 73
6.9 Europe Healthcare Augmented Reality and Virtual Reality Market for Other Sectors 2015-2026 74
7 Segmentation of Europe Market by End-user 75
7.1 Market Overview by End-user 75
7.2 Europe Healthcare AR and VR Market in Academic Institutes 2015-2026 78
7.3 Europe Healthcare AR and VR Market in Hospitals and Clinics 2015-2026 79
7.4 Europe Healthcare AR and VR Market in Research and Diagnostics Laboratories 2015-2026 80
7.5 Europe Healthcare AR and VR Market in Pharma Companies and Research Centers 2015-2026 81
7.6 Europe Healthcare AR and VR Market in Advertising and Government Agencies 2015-2026 82
7.7 Europe Healthcare AR and VR Market in Other End Users 2015-2026 83
8 European Market 2015-2026 by Country 84
8.1 Overview of European Market 84
8.2 UK 87
8.3 France 89
8.4 Germany 91
8.5 Spain 94
8.6 Italy 96
8.7 Russia 98
8.8 Rest of European Market 100
9 Competitive Landscape 101
9.1 Overview of Key Vendors 101
9.2 Company Profiles 104
10 Investing in Europe Market: Risk Assessment and Management 126
10.1 Risk Evaluation of Europe Market 126
10.2 Critical Success Factors (CSFs) 129
RELATED REPORTS AND PRODUCTS 132
List of Tables:
Table 1. Snapshot of Europe Healthcare Augmented Reality and Virtual Reality Market, 2018-2026 15
Table 2. Main Product Trends and Market Opportunities in Europe Healthcare Augmented Reality and Virtual Reality Market 24
Table 3. Europe Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 33
Table 4. Europe Healthcare Augmented Reality Market by Technology, 2015-2026, $ mn 36
Table 5. Europe Healthcare Marker-based AR Market by Technology, 2015-2026, $ mn 37
Table 6. Europe Healthcare Markerless Augmented Reality Market by Technology, 2015-2026, $ mn 38
Table 7. Europe Healthcare Virtual Reality Market by Technology, 2015-2026, $ mn 40
Table 8. Europe Healthcare Augmented Reality and Virtual Reality Market by Offering, 2015-2026, $ mn 44
Table 9. Europe Healthcare AR and VR Hardware Market by Type, 2015-2026, $ mn 47
Table 10. Europe Healthcare AR and VR Software Market by Type, 2015-2026, $ mn 49
Table 11. Europe Healthcare AR and VR Software Market by Type, 2015-2026, $ mn 51
Table 12. Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2015-2026, $ mn 53
Table 13. Europe Augmented Reality Devices Market by Type, 2015-2026, $ mn 56
Table 14. Europe Virtual Reality Devices Market by Type, 2015-2026, $ mn 60
Table 15. Europe Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 65
Table 16. Europe Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 76
Table 17. Europe Healthcare Augmented Reality and Virtual Reality Market by Country, 2015-2026, $ mn 85
Table 18. UK Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 88
Table 19. UK Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 88
Table 20. UK Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 88
Table 21. France Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 90
Table 22. France Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 90
Table 23. France Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 90
Table 24. Germany Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 92
Table 25. Germany Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 92
Table 26. Germany Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 92
Table 27. Spain Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 95
Table 28. Spain Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 95
Table 29. Spain Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 95
Table 30. Italy Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 97
Table 31. Italy Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 97
Table 32. Italy Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 97
Table 33. Russia Healthcare Augmented Reality and Virtual Reality Market by Technology, 2015-2026, $ mn 99
Table 34. Russia Healthcare Augmented Reality and Virtual Reality Market by Application, 2015-2026, $ mn 99
Table 35. Russia Healthcare Augmented Reality and Virtual Reality Market by End-user, 2015-2026, $ mn 99
Table 36. Risk Evaluation for Investing in Europe Market, 2018-2026 127
Table 37. Critical Success Factors and Key Takeaways 130
List of Figures:
Figure 1. Research Method Flow Chart 9
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 12
Figure 3. Europe Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2018-2026 14
Figure 4. Europe Healthcare Augmented Reality and Virtual Reality Market by Revenue, 2015-2026, $ mn 17
Figure 5. Primary Drivers and Impact Factors of Europe Healthcare Augmented Reality and Virtual Reality Market 18
Figure 6. Primary Restraints and Impact Factors of Europe Healthcare Augmented Reality and Virtual Reality Market 21
Figure 7. Porter's Fiver Forces Analysis of Europe Healthcare Augmented Reality and Virtual Reality Market 27
Figure 8. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Technology, 2018-2026, % of Revenue 33
Figure 9. Contribution to Europe 2019-2026 Cumulative Revenue by Technology, Value ($ mn) and Share (%) 34
Figure 10. Europe Healthcare Augmented Reality (AR) Market, 2015-2026, $ mn 35
Figure 11. Europe Healthcare Virtual Reality (VR) Market, 2015-2026, $ mn 39
Figure 12. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Offering, 2018-2026, % of Revenue 44
Figure 13. Contribution to Europe 2019-2026 Cumulative Revenue by Offering, Value ($ mn) and Share (%) 45
Figure 14. Europe Hardware Market of Healthcare AR and VR, 2015-2026, $ mn 46
Figure 15. Europe Software Market of Healthcare AR and VR, 2015-2026, $ mn 48
Figure 16. Europe Service Market of Healthcare AR and VR, 2015-2026, $ mn 50
Figure 17. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Device Type, 2018-2026, % of Revenue 53
Figure 18. Contribution to Europe 2019-2026 Cumulative Revenue by Device Type, Value ($ mn) and Share (%) 54
Figure 19. Europe AR Devices Market, 2015-2026, $ mn 55
Figure 20. Europe VR Devices Market, 2015-2026, $ mn 59
Figure 21. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by Application, 2018-2026, % of Revenue 65
Figure 22. Contribution to Europe 2019-2026 Cumulative Revenue by Application, Value ($ mn) and Share (%) 66
Figure 23. Europe Healthcare Augmented Reality and Virtual Reality Market for Surgery, 2015-2026, $ mn 67
Figure 24. Europe Healthcare Augmented Reality and Virtual Reality Market for Rehabilitation and Behavioral Neurology, 2015-2026, $ mn 68
Figure 25. Europe Healthcare Augmented Reality and Virtual Reality Market for Pain Management, 2015-2026, $ mn 69
Figure 26. Europe Healthcare Augmented Reality and Virtual Reality Market for Medical Training and Diagnosis, 2015-2026, $ mn 70
Figure 27. Europe Healthcare Augmented Reality and Virtual Reality Market for Diagnosis, 2015-2026, $ mn 71
Figure 28. Europe Healthcare Augmented Reality and Virtual Reality Market for Fitness Management, 2015-2026, $ mn 72
Figure 29. Europe Healthcare Augmented Reality and Virtual Reality Market for Virtual Reality Expose Therapy (VRET), 2015-2026, $ mn 73
Figure 30. Europe Healthcare Augmented Reality and Virtual Reality Market for Other Sectors, 2015-2026, $ mn 74
Figure 31. Breakdown of Europe Healthcare Augmented Reality and Virtual Reality Market by End-user, 2018-2026, % of Revenue 76
Figure 32. Contribution to Europe 2019-2026 Cumulative Revenue by End-user, Value ($ mn) and Share (%) 77
Figure 33. Europe Healthcare AR and VR Market in Academic Institutes, 2015-2026, $ mn 78
Figure 34. Europe Healthcare AR and VR Market in Hospitals and Clinics, 2015-2026, $ mn 79
Figure 35. Europe Healthcare AR and VR Market in Research and Diagnostics Laboratories, 2015-2026, $ mn 80
Figure 36. Europe Healthcare AR and VR Market in Pharma Companies and Research Centers, 2015-2026, $ mn 81
Figure 37. Europe Healthcare AR and VR Market in Advertising and Government Agencies, 2015-2026, $ mn 82
Figure 38. Europe Healthcare AR and VR Market in Other End Users, 2015-2026, $ mn 83
Figure 39. Breakdown of European Healthcare Augmented Reality and Virtual Reality Market by Country, 2018 and 2026, % of Revenue 85
Figure 40. Contribution to Europe 2019-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 86
Figure 41. Healthcare Augmented Reality and Virtual Reality Market in UK by Revenue, 2015-2026, $ mn 87
Figure 42. Healthcare Augmented Reality and Virtual Reality Market in France by Revenue, 2015-2026, $ mn 89
Figure 43. Healthcare Augmented Reality and Virtual Reality Market in Germany by Revenue, 2015-2026, $ mn 91
Figure 44. Healthcare Augmented Reality and Virtual Reality Market in Spain by Revenue, 2015-2026, $ mn 94
Figure 45. Healthcare Augmented Reality and Virtual Reality Market in Italy by Revenue, 2015-2026, $ mn 96
Figure 46. Healthcare Augmented Reality and Virtual Reality Market in Russia by Revenue, 2015-2026, $ mn 98
Figure 47. Healthcare Augmented Reality and Virtual Reality Market in Rest of Europe by Revenue, 2015-2026, $ mn 100
Figure 48. Growth Stage of Europe Healthcare Augmented Reality and Virtual Reality Industry over the Forecast Period 101
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