During 2018, beer continued to see an increase in its total volume sales, and is expected to continue to see a positive trend during the forecast period. Growth will be fuelled by the continued recovery of domestic lager, and increasing sales of imported lager as a result of the commercial agreement with the EU. Since 2017, the new government and its economic policy have given consumers more confidence regarding stability and economic recovery. Therefore, they are expected to be more willing to...
Euromonitor International's Beer in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Beer in Ecuador
Euromonitor International
July 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Consumers Recover Their Consumption Frequency Due To Changing Economic Policy
Imported Beer Attracts Middle- To High-income Consumers Due To Lower Prices
Core Consumers Are Men From All Socioeconomic Levels
Competitive Landscape
Cía De Cervezas Nacionales Leads Thanks To Pilsener Brand
Aggressive Entry of European Brands Drives Premium Lager and Affects Local Craft Beer
Cía De Cervezas Nacionales Makes Efforts To Increase Light Beer Sales
Category Background
Summary 1 Lager by Price Band 2018
Table 1 Number of Breweries 2013-2018
Category Data
Executive Summary
Alcoholic Drinks Maintains Its Recovery
2017 Tax Reduction on Imports Positively Impacts 2018 Sales
Beer Dominates the Competitive Landscape
the Rise of Internet Retailing
Volume Growth Is Expected To Decelerate in the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2018
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Outlook
Market Indicators
Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2013-2018
Market Data
Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2013-2018
Table 4 Sales of Alcoholic Drinks by Category: Total Value 2013-2018
Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2013-2018
Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2013-2018
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2017
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2017
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2017
Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2017
Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2014-2018
Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2013-2018
Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2018
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
Appendix
Definitions
Sources
Summary 3 Research Sources