Retail volume sales of butter and spreads continue to decline in 2022 and there were numerous factors contributing to negative growth in the category during the year. Prominent among them was the ongoing recovery of Denmark's hospitality sector after the COVID-19 pandemic had a devastating impact on demand for consumer foodservice at the peak of the pandemic in 2020. Thus, after very strong foodservice volume growth was recorded in butter and spreads in 2021, further foodservice volume growth in...
Euromonitor International's Butter and Spreads in Denmark report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage: Butter, Cooking Fats, Margarine and Spreads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Butter and Spreads market;
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Butter and Spreads in Denmark
Euromonitor International
September 2022
List Of Contents And Tables
BUTTER AND SPREADS IN DENMARK
KEY DATA FINDINGS
2022 DEVELOPMENTS
Various factors contribute to the poor performance of butter and spreads in 2022
Familiar names benefit from adverse economic situation as consumers play it safe
Value growth substantially outstrips volume growth in 2022 as inflation bites
PROSPECTS AND OPPORTUNITIES
Plant-based products positioned as "butter" set to perform well
Rising consumer interest in free from lactose dairy is set to influence sales of butter
Fortified/functional products to emerge strongly within the health and wellness trend
CATEGORY DATA
Table 1 Sales of Butter and Spreads by Category: Volume 2017-2022
Table 2 Sales of Butter and Spreads by Category: Value 2017-2022
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2017-2022
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Butter and Spreads: % Value 2018-2022
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2019-2022
Table 7 Distribution of Butter and Spreads by Format: % Value 2017-2022
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2022-2027
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2022-2027
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2022-2027
CHART 1 Dairy Products and Alternatives Value Sales Growth Scenarios: 2020-2027
CHART 2 Dairy Products and Alternatives Impact of Drivers on Value Sales: 2020-2027
DAIRY PRODUCTS AND ALTERNATIVES IN DENMARK
EXECUTIVE SUMMARY
Dairy products and alternatives in 2022: The big picture
Key trends in 2022
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2017-2022
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2017-2022
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2018-2022
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2019-2022
Table 16 Penetration of Private Label by Category: % Value 2017-2022
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2017-2022
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2022-2027
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources