The new report, 'Dairy Market in India', states that the Indian dairy market is experiencing rising demand due to various driving factors which in turn is providing immense opportunities to manufacturers to grow and operate in the market lucratively.
The Indian food and beverage sector is huge and highly competitive in nature. The industry comprises of several sub-sectors such as fruits & vegetables, meat & poultry, dairy, marine products, grains and consumer foods. Dairy Industry plays an important role in the socio-economic development of the nation by generating huge rural employment as well as providing cheap and nutritional food to the vast population. Though the dairy market in India is dominated by the unorganized sector, the organized sector has shown remarkable growth last few years.
The report provides a snapshot of the Indian dairy industry which has witnessed several changes post 'Operation Flood' era. Dairy sector witnessed spectacular growth during 1971 and 1996 primarily due to integrated cooperative dairy development programmes conducted by the National Dairy Development Board (NDDB). Moreover, after 1991, due to liberalization and delicensing, private sector also started entering the market, which further accelerated its growth. Major players of the Indian dairy market include Gujarat Cooperative Milk Marketing Federation (Amul), Mother Dairy, Nestle India, Britannia Industries, Hatsun Agro and Heritage Foods amongst others. In addition to this, a number of regional players have also entered the market in the last few years thereby making the market more competitive in nature.
There are certain factors that predominantly work towards enabling the sector to grow in the likes of higher disposable income that aids in greater spending power by consumers, rapid urbanization which leads to busy lifestyle and subsequent inclination of consumers toward packaged food products and aggressive marketing campaigns by all the players to break the product clutter and attract consumers toward their brand. In addition to these, the other factors which are contributing towards rapid growth of the industry include favorable demographics, fast expanding retail network, growth of user industries and rise in bovine population.
For dairy products, quality standards laid by FSSAI have to be followed by the industry players. Various government policies that have been formulated for the food processing sector such as FDI, tax benefits and export promotions are applicable for the dairy category as well.
To sum up, the Indian dairy industry is a stable market at present and has strong growth potential in the future years.
Slide 1: Executive Summary
Macro-Economic Indicators
Slide 2: Gross Fiscal Deficit: Monthly (Sep 2012 - Feb 2013), Exchange Rate: Monthly (Nov 2012- Apr 2013)
Slide 3: GDP at Factor Cost: Quarterly (2009-10 - 2012-13), Inflation Rate: Monthly (Oct 2012-Mar 2013)
Slide 4: Lending Rate: Annual (2008-09 - 2011-12), Trade Balance: Annual (2009-10 - 2012-13), FDI Annual (2009-10 - 2012-13)
Introduction
Slide 5: Introduction
Market Overview
Slide 6: Global Dairy Market - Overview & Milk Production-wise Ranks of Nations
Slide 7-9: Dairy Market - Overview, Market Size & Growth (2011-2017e), Production Volume - Milk (2007-08 to 2012-13) and Market Segmentation (2012)
Slide 10: Value Chain Analysis
Market Segmentation
Slide 11: Market Segmentation - Cooperative and Private Dairies
Slide 12: Market Segmentation - Rural and Urban
Slide 13: Market Segmentation - Consumption Pattern - Liquid Milk and Other Forms and Regular Milk and Premium Products
Consumer Insights
Slide 14-23: Consumer Insights on Dairy Products
Import & Export
Slide 24-28: Total Imports - Major Types of Dairy and Processed Dairy Products (2009 to Apr-Dec 2012)
Slide 29-34: Total Exports - Major Types of Dairy and Processed Dairy Products (2009 to Apr-Dec 2012)
Drivers & Challenges
Slide 35: Summary
Slide 36-44: Drivers
Slide 45-49: Challenges
Government Rules & Policies
Slide 50: Summary
Slide 51-53: Food Safety and Standards Act 2006 & Regulations 2011
Slide 54: Government policies
Government Participation
Slide 55: Summary
Slide 56: Fiscal Incentives for Food Processing Sector
Slide 57: Other Initiatives
Slide 58: Dairy Development Programmes
Slide 59: National Dairy Plan
Trends
Slide 60: Summary
Slide 61-67: Key Trends
Competitive Landscape
Slide 68: Market Competition - Porter's Five Forces Analysis
Slide 69-73: Competitive Benchmarking
Slide 74: Major Public Players - Summary
Slide 75-109: Major Public Players
Slide 110: Major Private Companies - Summary
Slide 111-123: Major Private Players
Strategic Recommendation
Slide 124-125: Strategic Recommendations
Appendix
Slide 126: Appendix
Slide 127: Sources of Information
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