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Fragrances in Cameroon

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Report Code : 426571
Industry : Consumer Goods and Retail
Published On : Sep 2020
Pages : 24
Publisher : Euromonitor International
Format:

Premium fragrances are expected to continue to take share from mass products over the forecast period, despite the positive growth still being seen by mass fragrances. Although mass fragrances are attractive for lower-income urban consumers, many are not aware of mass products, regarding them as a luxury and often trade down to deodorants with strong fragrances. Meanwhile middle- and higher-income consumers and Cameroonians who have lived abroad are aware of premium brands and can afford to purc...

Euromonitor International's Fragrances in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Fragrances in Cameroon 
Euromonitor International 
September 2020

List OF CONTENTS AND TABLES 
 
HEADLINES 
PRE-COVID-19 PERFORMANCE 
Premium brands continue to take share from mass products 
Counterfeit perfumes hamper retail sales growth 
International brands lead fragrances; domestic players remain absent 
2020 AND BEYOND 
COVID-19 impact 
Affected products within fragrances 
Recovery and opportunities 
CATEGORY DATA 
Table 1 Sales of Fragrances by Category: Value 2014-2019 
Table 2 Sales of Fragrances by Category: % Value Growth 2014-2019 
Table 3 NBO Company Shares of Fragrances: % Value 2015-2019 
Table 4 LBN Brand Shares of Fragrances: % Value 2016-2019 
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2016-2019 
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2016-2019 
Table 7 Forecast Sales of Fragrances by Category: Value 2019-2024 
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2019-2024 
EXECUTIVE SUMMARY 
COVID-19 impact on beauty and personal care 
COVID-19 country impact 
Changing distribution landscape reflects the increasing importance of beauty and personal care 
Leading player Les Laboratoires Biopharma increases its share in 2019 
Growth will start strengthening again from 2021  
MARKET DATA 
Table 9 Sales of Beauty and Personal Care by Category: Value 2014-2019 
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019 
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019 
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019 
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019 
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019 
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2014-2019 
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2019 
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024 
Table 18 	Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024 
GLOBAL MACROECONOMIC ENVIRONMENT 
GLOBAL INDUSTRY ENVIRONMENT 
DISCLAIMER 
SOURCES 
Summary 1 Research Sources

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