In 2018, nappies/diapers/pants recovered from a decline in volume sales in 2017. However, the category recorded only modest growth due to challenging conditions. Consumers reined in their spending as a result of increasing prices due to the rising cost of raw materials, mainly cellulose fibre and plastic. This situation led to an increase in promotional activities, although price adjustments from manufacturers were inevitable. Another challenge for manufacturers was more demanding consumers. Des...
Euromonitor International's Nappies/Diapers/Pants in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Disposable Pants, Nappies/Diapers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
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* Use five-year forecasts to assess how the market is predicted to develop.
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Nappies/diapers/pants in Brazil
Euromonitor International
March 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Recovers From A Volume Decline in 2017
Per Capita Consumption Should Rise As the Economy Recovers
Convenience and Price the Key Drivers of Sales
Competitive Landscape
Procter & Gamble and Kimberly-Clark Remain the Leading Players
Category Becoming More Concentrated
Private Label Faces Further Obstacles
Category Data
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2013-2018
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2015-2018
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
Executive Summary
2018 Proves A Challenging Year As A Result of Soaring Raw Material Costs and Political Instability
Rising Raw Material Costs Lead To Price Increases
Further Concentration Expected in the Competitive Environment As Consumption Rises
Convenience and Price Shape Consumer Preference
Positive Outlook Should Help Support the Development of More Sustainable Products
Market Indicators
Table 7 Birth Rates 2013-2018
Table 8 Infant Population 2013-2018
Table 9 Female Population by Age 2013-2018
Table 10 Total Population by Age 2013-2018
Table 11 Households 2013-2018
Table 12 Forecast Infant Population 2018-2023
Table 13 Forecast Female Population by Age 2018-2023
Table 14 Forecast Total Population by Age 2018-2023
Table 15 Forecast Households 2018-2023
Market Data
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
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