The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.
Rtds in Austria Euromonitor International September 2020 List OF CONTENTS AND TABLES HEADLINES PRE-COVID-19 PERFORMANCE Healthy living trends and mindful drinking continue to positively impact the performance of RTDs in 2019 Spirit-based RTDs sees higher growth in 2019 despite its diminishing prospects, while NPDs and high cost of sparkling wine drive higher growth of wine-based RTDs Bacardi-Martini and Schlumberger Wein- & Sektkellerei maintain their respective leads in spirit- and wine-based RTDs, while losing volume shares in 2019 2020 AND BEYOND COVID-19 impact Affected products within RTDs Recovery and opportunities CATEGORY DATA Table 1 Sales of RTDs by Category: Total Volume 2014-2019 Table 2 Sales of RTDs by Category: Total Value 2014-2019 Table 3 Sales of RTDs by Category: % Total Volume Growth 2014-2019 Table 4 Sales of RTDs by Category: % Total Value Growth 2014-2019 Table 5 Sales of RTDs by Off-trade vs On-trade: Volume 2014-2019 Table 6 Sales of RTDs by Off-trade vs On-trade: Value 2014-2019 Table 7 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2014-2019 Table 8 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2014-2019 Table 9 GBO Company Shares of RTDs: % Total Volume 2015-2019 Table 10 NBO Company Shares of RTDs: % Total Volume 2015-2019 Table 11 LBN Brand Shares of RTDs: % Total Volume 2016-2019 Table 12 Forecast Sales of RTDs by Category: Total Volume 2019-2024 Table 13 Forecast Sales of RTDs by Category: Total Value 2019-2024 Table 14 Forecast Sales of RTDs by Category: % Total Volume Growth 2019-2024 Table 15 Forecast Sales of RTDs by Category: % Total Value Growth 2019-2024 EXECUTIVE SUMMARY COVID-19 impact on alcoholic drinks COVID-19 country impact Overall consumption of alcoholic drinks continues to decrease in 2019, but gin and whiskies flourish, and cider/perry and RTDs see strong volume growth over the year Brau-Union Österreich and Bacardi-Martini remain the leading players in 2019, due to their strength in beer and cider/perry, and in spirits and RTDs, respectively Despite COVID-19-related setback, prospects for alcoholic drinks remain positive CHART 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2017-2024 CHART 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2017-2024 CHART 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2016-2024 CHART 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2016-2024 MARKET BACKGROUND Legislation Legal purchasing age and legal drinking age Drink driving Advertising Smoking ban Opening hours On-trade establishments Table 16 Number of On-trade Establishments by Type 2014-2019 TAXATION AND DUTY LEVIES Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2019 OPERATING ENVIRONMENT Contraband/parallel trade Duty free Cross-border/private imports KEY NEW PRODUCT LAUNCHES Outlook MARKET INDICATORS Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2014-2019 MARKET DATA Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2014-2019 Table 19 Sales of Alcoholic Drinks by Category: Total Value 2014-2019 Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019 Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019 Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2019 Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2019 Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2019 Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2019 Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2015-2019 Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2014-2019 Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2019 Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2019-2024 Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2019-2024 Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024 Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024 GLOBAL MACROECONOMIC ENVIRONMENT GLOBAL INDUSTRY ENVIRONMENT DISCLAIMER SOURCES Summary 2 Research Sources
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