Austria Cat Food Market size (historic and forecasts), company shares, brand shares and distribution data 2018-2023

Cat Food in Austria

Euromonitor International

July 2019


LIST OF CONTENTS AND TABLES


Headlines

Prospects

Optimistic Expectations for Cat Food

Cat Treats Still Most Dynamic, But Growth Rate Is Slowing Down

Internet Retailing Continues To Record Strong Growth

Competitive Landscape

Mars Austria Remains the Leading Player

Growing Competition From Private Label

New Products Continue To Be Seen

Category Indicators

Table 1 Cat Owning Households: % Analysis 2014-2019

Table 2 Cat Population 2014-2019

Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2014-2019

Category Data

Summary 1 Cat Food by Price Band 2019

Table 4 Sales of Cat Food by Category: Volume 2014-2019

Table 5 Sales of Cat Food by Category: Value 2014-2019

Table 6 Sales of Cat Food by Category: % Volume Growth 2014-2019

Table 7 Sales of Cat Food by Category: % Value Growth 2014-2019

Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2014-2018

Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2014-2018

Table 10 NBO Company Shares of Cat Food: % Value 2014-2018

Table 11 LBN Brand Shares of Cat Food: % Value 2015-2018

Table 12 LBN Brand Shares of Cat Treats: % Value 2015-2018

Table 13 Distribution of Cat Food by Format: % Value 2014-2019

Table 14 Forecast Sales of Cat Food by Category: Volume 2019-2024

Table 15 Forecast Sales of Cat Food by Category: Value 2019-2024

Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2019-2024

Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2019-2024

Executive Summary

Strong Growth Driven by the Premium Segment

Nutrition in Focus

Mars Continues To Lead the Market Despite the Strengthening Position of Private Label

Pet Superstores Benefit the Most From the Market Development

Further Market Growth With A High Level of Competition

Market Indicators

Table 18 Pet Populations 2014-2019

Market Data

Table 19 Sales of Pet Food by Category: Volume 2014-2019

Table 20 Sales of Pet Care by Category: Value 2014-2019

Table 21 Sales of Pet Food by Category: % Volume Growth 2014-2019

Table 22 Sales of Pet Care by Category: % Value Growth 2014-2019

Table 23 NBO Company Shares of Pet Food: % Value 2014-2018

Table 24 LBN Brand Shares of Pet Food: % Value 2015-2018

Table 25 NBO Company Shares of Dog and Cat Food: % Value 2014-2018

Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018

Table 27 Penetration of Private Label in Pet Care by Category: % Value 2014-2019

Table 28 Distribution of Pet Care by Format: % Value 2014-2019

Table 29 Distribution of Pet Care by Format and Category: % Value 2019

Table 30 Distribution of Dog and Cat Food by Format: % Value 2014-2019

Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2019

Table 32 Forecast Sales of Pet Food by Category: Volume 2019-2024

Table 33 Forecast Sales of Pet Care by Category: Value 2019-2024

Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024

Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024

Definitions

Sources

Summary 2 Research Sources